Data Ideology

Data Ideology is a woman-owned data, analytics, and AI consulting firm founded in 2017. Headquartered in Pittsburgh, Pennsylvania, the company has established itself as a fast-growing consultancy serving large enterprises and mid-market companies, primarily across the Mid-Atlantic and Midwest regions of the United States. The firm specializes in helping organizations unlock the full potential of their data assets to drive measurable business outcomes and improve operational efficiency. Their core mission is to transform data into actionable insights by fostering a culture of empowerment and ownership of results. Data Ideology works closely with clients in various sectors, including healthcare, financial services, retail, and manufacturing, to solve complex business problems through strategic data solutions.

The company’s service offerings span the entire data and analytics lifecycle. This includes data strategy, where they help define clear roadmaps aligned with business goals; data engineering, which focuses on building secure and scalable data foundations and platforms; and business intelligence and analytics, which transform raw data into valuable insights. Data Ideology also has extensive expertise in data governance, ensuring control and accountability for responsible data usage. Furthermore, they are at the forefront of AI and machine learning, assisting clients in modernizing their data platforms and scaling artificial intelligence initiatives. Their approach is defined by speed, precision, and consistency, aiming to deliver tangible results and a faster time to value for their clients. The leadership team, co-founded by Becky Sargo and Michelle George, brings a wealth of experience in data analytics, information management, and strategic consulting, guiding the company's growth and commitment to excellence.