Cronos Group Inc.

At The Cronos Group, we are at the forefront of cannabinoid innovation, pioneering a new era in the global cannabis industry through a relentless focus on research, technology, and groundbreaking product development. Our core mission is to build a robust portfolio of disruptive intellectual property that redefines the potential of cannabinoids and elevates the consumer experience. We are not just a cannabis company; we are a team of forward-thinkers, scientists, and brand builders dedicated to unlocking the full potential of the cannabis plant. Through our state-of-the-art research and development initiatives, we are actively working to develop new and improved methods for cultivation, extraction, and the creation of novel cannabinoid products. This commitment to scientific rigor allows us to create products that are not only safe and effective but also tailored to meet the evolving needs and preferences of consumers worldwide.

Our innovation-led approach is evident in our diverse and iconic brand portfolio, which includes well-known names such as Spinach®, PEACE NATURALS®, and Lord Jones®. Each brand is built on a foundation of quality, consistency, and a deep understanding of the consumer. By leveraging an asset-light model, we prioritize intellectual property and brand development over large-scale cultivation, allowing us to remain agile and responsive in a dynamic global market. A pivotal moment in our journey was the strategic investment from Altria Group, which provided substantial capital to fuel our global expansion and intensify our research and development efforts. This partnership has enabled us to push the boundaries of cannabis science, including venturing into the biosynthesis of rare cannabinoids. We envision a future where cannabinoids play a significant role in enhancing well-being, and we are committed to leading the industry responsibly and ethically, shaping a new perception of cannabis for generations to come.