Client Relationship Manager III - AMP

Company

Compensation

The Customer Relationship Manager III (CRM III) plays a critical role in supporting clients of the Automotive Marketing Platform (AMP) by championing customer needs and driving measurable marketing performance. This role represents an advanced level of account ownership and is designed for experienced, marketing-focused professionals with strong hands-on expertise in email, texting/SMS, and direct mail campaigns. Automotive dealership or dealership group experience is highly valued.

As a CRM III, you will manage a more complex book of business, which may include high-volume dealer groups and white‑glove accounts. These accounts demand increased strategic oversight, deeper analysis, higher touch service, and a stronger consultative presence. Success in this role requires the ability to balance scale with service while consistently delivering elevated client experiences and results-driven marketing outcomes.

You will act as the primary day-to-day liaison for assigned clients, offering strategic consultation on multi-channel marketing execution and optimization. Channels include—but are not limited to—Email, Text/SMS, Direct Mail, Social, SEO, Creative, and Digital Advertising. This role collaborates closely with internal cross-functional teams to ensure cohesive strategy, high client satisfaction, strong product utilization, and long-term retention.

What You’ll Do

• Serve as the proactive, strategic point of contact for a high-volume and/or complex portfolio of AMP clients, with heavy emphasis on email, texting, and direct mail performance.
• Own relationships for white‑glove dealerships and dealer groups, providing elevated service, high-touch communication, and executive-level consultation.
• Manage a more complex book, requiring strong prioritization, efficiency, and the ability to scale best practices across multiple rooftops while still meeting heightened client expectations.
• Develop and strengthen client relationships by delivering exceptional service, advanced problem resolution, and consistent, value-driven communication.
• Collaborate seamlessly with Product, Implementation, Performance Management, Managed Services, and other internal partners to align client goals with operational execution.
• Maintain a regular and strategic cadence of client engagement to promote product adoption, improve marketing outcomes, and proactively reduce churn risk—especially within high-revenue and high-visibility accounts.
• Conduct advanced, consultative reviews for dealership and dealer group leadership, including:
  • Campaign and cross-channel strategy recommendations
  • Creative and template performance assessments
  • Customer segmentation and targeting strategy
  • Process tree and automation evaluations
  • Ad hoc email and SMS marketing opportunities
  • Call script effectiveness and follow-up process reviews
    
• Utilize CRM and marketing analytics to deeply analyze performance trends, including:
  • Send volume, open rates, click-through rates, and engagement trends
  • Task creation and customer response behaviors
  • Lead response quality and follow-up effectiveness
  • Vehicle sales attribution tied to marketing campaigns
    
• Act as a subject-matter resource by providing marketing insight, coaching, and trend analysis to internal partners and Managed Services teammates.
• Demonstrate confidence, professionalism, and strong consultative presence when supporting:
  • VIP and executive-level clients
  • New feature rollouts and pilot programs
  • Escalations and complex client scenarios
  • Strategic conversations requiring data-driven influence

Who You Are

Minimum Qualifications

• Bachelor’s degree in a related discipline and 4 years’ experience in a related field. The right candidate could also have a different combination, such as a master’s degree and 2 years’ experience; a Ph.D. and up to 1 year of experience; or 8 years’ experience in a related field
• Requires strong knowledge of MS office tools and effective communication skills: written, verbal and presentation
• Client relationship account management experience
• Requires knowledge of Digital Marketing campaigns, customer segmentation and marketing best practices 
• Excellent mental acuity (detail oriented, capable of managing multiple tasks simultaneously, strong prioritization) to execute duties of the position successfully to meet business and client needs
• Excellent organizational skills

Preferred Qualifications

• Experience working with or inside automotive dealerships (sales or fixed ops), especially in a marketing or CRM capacity
• Preference will be given to candidates on the Cox Automotive (CAI) Managed Services team.