SALES & RETENTION PRODUCT LEAD (REMOTE, NC, US, REMOTE)

Job Summary:

The Sales/Retention Product Lead is the business owner and strategic lead for a portfolio of 2–3 sales and retention products (e.g., CRM, ZoomInfo, LinkedIn Sales Navigator, Adobe InDesign, and related sales support tools). This role is accountable for defining product vision, roadmap, and success metrics, and for ensuring each platform is implemented, integrated, adopted, and continuously improved to drive measurable impact across sales, retention, and account growth.

Acting as the primary bridge between Sales, Retention, Marketing, and Technology, this role ensures technology is not only delivered, but embedded into how teams sell, retain, and manage the business.

Responsibilities:

Product Ownership & Vision

• Serve as the business owner for assigned sales and retention platforms, with end‑to‑end accountability from strategy through adoption.
• Define and maintain a clear product vision and roadmap aligned to sales strategy, retention goals, and go‑to‑market priorities.
• Translate business needs into prioritized product capabilities, enhancements, and integrations.
• Own product success metrics tied to outcomes such as pipeline creation, pipeline quality, seller productivity, close rates, and retention performance.

Roadmap & Release Planning

• Build and manage monthly/quarterly rollout plans, including new capabilities, enhancements, and optimizations.
• Prioritize backlog items based on business value, readiness, and impact.
• Coordinate release timing with sales cycles, planning calendars, and field capacity.
• Clearly communicate what is coming, why it matters, and how it will be used.

Implementation & Integration Leadership

• Partner with Technology, Data, and external vendors to ensure seamless integration across platforms (e.g., CRM, data enrichment, content, analytics).
• Ensure solutions align with enterprise standards while meeting real field needs.
• Act as the escalation point for scope, trade‑offs, and business decisions during implementation.
• Validate that solutions are usable, scalable, and aligned to defined use cases before release.

Enablement, Training & Adoption

• Own the training and enablement strategy for each product, including onboarding, role‑based training, and ongoing refreshes.
• Partner with Sales Enablement and Sales Leadership to embed tools into:
• Sales process and workflows
• Manager coaching and deal reviews
• Retention and account management motions
• Develop practical assets such as playbooks, quick‑start guides, and use‑case‑driven training.
• Measure adoption and usage; drive targeted interventions where adoption lags.

Stakeholder Management & Governance

• Serve as the primary point of contact for Sales, Retention, Marketing, Learning/Development and Technology stakeholders.
• Facilitate regular product reviews, roadmap updates, and prioritization sessions.
• Balance near‑term field needs with long‑term platform strategy.
• Ensure feedback from users is captured, synthesized, and reflected in future roadmap decisions.

Qualifications:

• 3+ years product management, product ownership, or business‑led implementations, preferably supporting Sales or Revenue teams. (Preferred platforms on Microsoft Dynamics CRM, ZoomInfo, Adobe or other equivalent Sales and Marketing platforms)
• Strong understanding of sales, marketing and retention processes, including pipeline creation, management, account planning, and renewals.
• Proven ability to translate business strategy into actionable roadmaps and releases.
• Experience leading cross‑functional teams without direct authority.
• Strong communication skills, with the ability to influence senior leaders and enable field teams.
• Experience driving change management and user adoption at scale.
• Comfort working in environments with multiple stakeholders and competing priorities.