Social Media Specialist (ZR_23244_JOB)

This is a remote position.

About Just Dance:

Our company is a vibrant dance school based in Tunbridge Wells, Kent, UK. We offer a range of classes for children aged 18 months to 18 years. Our mission is to make high-quality dance education accessible, inclusive, and joyful. We believe in building confident, creative, and resilient young dancers – with a focus not just on technique, but on expression, community, and well-being.

We follow a three-term academic calendar and run weekly classes, workshops, and seasonal holiday camps. With a talented team of teachers and a nurturing, family-focused ethos, we take pride in supporting every child’s individual journey.

Our social media plays a vital role in connecting with families, celebrating our dancers’ progress, and showcasing the warm, professional environment that sets Just Dance apart. It is also a key driver of new student enquiries and enrolment – helping us reach more local families and grow our thriving dance community.

Scope:

• Part-time position: 4 hours per day, 5 days per week

• Working hours flexible within Singapore/Philippines timezone (9 AM - 3 PM SGT preferred not essential)

• Managing 3+ existing social media channels with expansion to TikTok

• Direct communication with business owner for content approval and strategy alignment

• Full ownership of social media presence and content calendar

• Month-to-month contract basis

Responsibilities:

• Take ownership of Just Dance’s social media strategy and proactively create a 3-month content plan, aligned with business goals and seasonal campaigns

• Present the plan for approval and ongoing feedback to ensure content remains on-brand and aligned with company values

• Create, edit and manage content across YouTube, Instagram, and Facebook

• Create content from teacher-provided materials via WhatsApp

• Establish and grow new TikTok presence

• Design engaging visual content using Canva

• Develop a well-organized and consistent social and email engagement program.

• Repurpose content from blog to email, then social platforms (Facebook, Instagram, Reels, Shorts etc.) in a structured funnel.

• Create a content calendar and scheduling posts across social media accounts.

• Community lead engagement – Monitor and engage with audience comments

• Proactively messaging influencers or related companies via posting or DM to increase social engagement.

• Track and report on social media performance

• Maintain brand consistency across platforms

• Create engaging reels and Instagram swipe content

• Provide recommendations on social media strategies and regular reporting on activity and social engagement growth.

• Brainstorming new and creative growth strategies to grow social audiences.

Requirements

• 2-3 years experience in social media management

• Proficiency in content creation tools (especially Canva)

• Strong understanding of major social media platforms

• Experience with content scheduling and management tools

• Excellent written and verbal communication skills in English

• Creative mindset with ability to produce engaging visual content

• Self-motivated with ability to work independently

• Experience with social media analytics and reporting

Benefits

• Permanent work from home
  
• Immediate hiring
  
• Steady freelance job