PR & Media Relations Specialist (Freelance)

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Bou is a brand company working across marketing, design, communications & PR, and web development.

Bou

Employee count: 11-50

Netherlands only

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Bou is a new-school Nordic brand company that builds future-ready brands across design, marketing, development, and communications. We believe that ideal teams thrive on diverse experience-this is why we created Bou & Co, our curated freelancer platform that enables close collaboration between Bou and top independent creatives, connecting them with engaging, forward-thinking clients.

We are now expanding our network and seeking a PR & Media Relations Specialist to support a tech company in the energy sector with proactive media outreach across Sweden and the Netherlands. This role is ideal for someone with a strong journalistic instinct, sharp pitching skills, and a deep understanding of how to shape compelling stories for the right audiences.

Lead proactive PR and media relations efforts for a tech client in the energy field.
Produce press materials, including media pitches, press releases, briefing documents, and story angles.
Drive direct media outreach, identifying and pitching relevant journalists across national tech and business media, energy sector publications, and regional outlets.
Collaborate closely with Bou and the client to shape the right media strategy—developing new pitch angles, identifying high-potential media targets, and advising on opportunities.
Support media preparation, including messaging, talking points, and handling potential inbound media requests.
Work in a client-facing role, as part of a coordinated PR effort while leveraging your own media expertise.

Requirements

5+ years of experience in PR, media relations, or journalism—ideally with experience in tech, energy, sustainability, or B2B sectors.
A journalistic background is a strong plus, with a natural ability to recognize what makes a story newsworthy.
Pitching is a must—you know how to craft angles that land and how to build relationships with journalists.
Dutch-speaking (native or fluent) and comfortable engaging with media across the Netherlands.
A strategic communicator who enjoys shaping narratives, challenging assumptions, and uncovering new story opportunities.
Organized, proactive, and confident in client-facing collaboration.

Benefits

If you’re a skilled PR and Media Specialist looking for new freelance opportunities, we’d love to hear from you!

Please note that we can only consider candidates who have submitted their profiles to our freelancer platform, so be sure to complete your profile there.

https://freelancers.bou.co/

If your profile matches what we are looking for, we will be in contact you via email with a more comprehensive brief of the project, and additionally you can be considered for other upcoming freelancer projects as well.

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About the job

Apply before

Feb 06, 2026

Posted on

Dec 08, 2025

Job type

Contractor

Experience level

Entry-level

Location requirements

Netherlands

Hiring timezones

Netherlands +/- 0 hours

Job categories

Marketing and Advertising Public Relations Specialist PR Specialist Media Relations Coordinator Public Relations Coordinator Public Relations Intern Remote

Skills

Public Relations Media Relations Journalism Press Materials Pitch Briefing Documents Messaging Talking Points Media Strategy

About Bou

Learn more about Bou and their company culture.

View company profile

Bou is a brand company working across marketing, design, communications & PR, and web development.

We create, launch, and grow brands through four equally strong domains: marketing, communications & PR, design, and web development. Our operational model combines the best practices of creative agencies, hyper-growth technology companies, and platform economy. Sounds like a weird combo, but it seems we’re on the right track. At least according to our pinch-ourselves-to-see-if-we’re-dreaming clients. And according to Adweek too: in 2023, Bou was listed as one of the fastest growing agencies in the world.

This is how we operate

Call it like it is: We appreciate direct talk and honesty, both internally and with our clients. The more upfront we are, the brighter the outcome. We always default to action and substance instead of abstract slides and fancy talk.
NPS is our jury: NPS (Net Promoter Score) is our primary way of measuring our work. We track it monthly and ask for brutally honest, anonymous feedback from every single client we work with. Our goal is to reach and maintain an NPS of 80, and celebrate reaching the world-class level as defined by the creator of the metric.
Four agencies in one: The best brands are built on multiple fronts, and the best brand agencies can provide multiple services from a single address. That’s why you can get all your marketing, communications & PR, design, and web development needs fulfilled at Bou. Working with one agency only means less coordination for you, and more ways to get creative for us.
From in-house to full-house: If the ideal creative team for building your brand does not work at Bou, they likely work with Bou. Our extended, full-house team includes 8,000+ curated creative freelancers from 100+ countries. So when your brief requires very specific creative skills, knowledge of a rare language, or niche industry expertise, you still get the full package through Bou and don’t need to shop around.
Shaped by tech: We’re rooted in the European technology sector. Working with some of the world’s fastest-growing companies has fundamentally shaped our approach to creative work. We’re flexible, laser-focused, fast-to-concrete, driven by results. Because nothing less would reach our goal to be the best.