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AppLovinAP

Senior Software Engineer, Ad Platform

AppLovin Corporation is a mobile technology company that provides developers with a powerful, integrated set of solutions to grow their businesses by helping them market, monetize, analyze, and publish their apps.

AppLovin

Employee count: 1001-5000

Salary: 160k-264k USD

United States only

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About AppLovin

AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.

To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.

Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.

The Opportunity:

Wurl is seeking a product owner to manage our advertising product and business - delivering advertising into many thousands of channels and many millions of daily viewing hours on FAST and VOD content. You will be a key decision maker, owning product evolution and core processes to ensure transparency and robustness.

Key Responsibilities:

  • Product Evolution: Drive new monetization capabilities and optimize yield by interfacing with supply, demand, and distribution partners, validating feature requirements with customers and partners.
  • ProductRoadmap: Leadcross functionally with Sales, Engineering, and Ad Operations stakeholders to develop and launch roadmap features across our advertising business unit.
  • Core Infrastructure: Evolve high-availability infrastructure, automation, and monitoring processes to support global scale. Define, success metrics & KPIs and continuously support performance improvements
  • Performance Analysis: Analyze inventory and demand performance to provide actionable insights for internal and external stakeholders.

Qualifications:

  • Product Leadership: 5+ years managing product lifecycles, working closely with engineering and operational teams.
  • AdTech Domain Expertise: 5+ years of deep technical experience with OpenRTB, VAST, and SCTE-35 ecosystems.
  • Technical Proficiency: Strong understanding of SSAI, SSP & DSP workflows, and processing data at scale in a high-availability framework.
  • Data & Communication: Proficient in translating complex data into visualizations and business decisions. Experience with Jira, Confluence or similar PM tools.
  • Strong documentation skills, including workflow diagrams, product requirements and go-to-market plans.
  • Education: Bachelor’s degree in a relevant field or equivalent practical experience.
  • Location: US remote

StronglyDesired Background:

  • Video Systems: Knowledge of video streaming protocols (HLS, DASH) and the SSAI (Server-Side Ad Insertion) workflow.
  • Data Engineering: Proficiency in SQL and Python for data mining and automation.
  • Cloud Infrastructure: Experience with the AWS ecosystem and Snowflake (or similar relational databases).
  • Ad Operations: Hands-on experience with SpringServe or similar ad-serving platforms.
  • Business Intelligence: Proven ability to build dashboards in tools such as Sigma, Tableau, or Power BI to inform product strategy.

Why Wurl?

  • We’re nimble, make rapid decisions, innovate, and are profitable and growing.
  • See your optimizations immediately move the needle on revenue and the ad experience for millions of global connected TV viewers.

What We Offer:

  • Competitive Salary & Equity
  • Strong Medical, Dental and Vision Benefits, 100% paid by Wurl
  • Remote first policy
  • Flexible Time Off
  • 12 US Holidays
  • 401(k) Matching
  • Pre-Tax Savings Plans, HSA & FSA
  • Ginger, Aaptiv and Headspace subscriptions for mental and physical wellness
  • OneMedical subscription for 24/7 convenient medical care
  • Paid Maternity and Parental Leave for all family additions
  • Discounted PetPlan and easy at home access to Covid testing with empowerDX
  • $1k Work From Home Stipend to set up your Office

Few companies allow you to thrive like you will at Wurl. Join us to revolutionize the way the world watches television while enjoying mentorship, collaboration, and innovation.

We encourage all applicants, even those who don’t meet 100% of the requirements, to apply. Passion and potential go a long way here at Wurl.

AppLovin provides a competitive total compensation package with a pay for performance rewards approach. Total compensation at AppLovin is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Depending on the position offered, equity, and other forms of incentive compensation (as applicable) may be provided as part of a total compensation package, in addition to dental, vision, and other benefits.

Health Insurance: Medical, Dental, Vision, Life, Disability

Retirement Benefits: 401(k) Retirement Plan

Paid Time Off: Unlimited Discretionary Time Off

Paid Holidays: 10 paid holidays per year

Paid Sick Leave: 80 hours per year

Method of Application: Apply online

Application Window: The application window is expected to close within 30 days of the posting date.

All questions or concerns about this posting should be directed to peopleops@applovin.com.

USA Base Pay Range: CA, NY, WA States
$176,000—$264,000 USD
USA Base Pay Range: all other States (excludes CA, NY, WA)
$160,000—$240,000 USD
AppLovin has become aware of a scam targeting jobseekers with fake “app optimization” and similar roles. We do not ask our candidates to download apps or make any form of payment(s). AppLovin works with applicants through our Careers page and applovin.com email addresses. If you are contacted through other unofficial channels (such as WhatsApp or Telegram) or asked to download an app or make a payment, these contacts are not legitimate. Confirm the information here and contact us directly with any questions.
AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here.
If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at accommodations@applovin.com.
AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more here.
To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers.
Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information.
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About the job

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Job type

Full Time

Experience level

Senior

Salary

Salary: 160k-264k USD

Location requirements

Hiring timezones

United States +/- 0 hours

About AppLovin

Learn more about AppLovin and their company culture.

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What began in 2012 as a vision by co-founders Adam Foroughi, John Krystynak, and Andrew Karam to help mobile developers has blossomed into a global technology leader. AppLovin initially operated in stealth mode, securing $4 million in angel investments and early backing from Streamlined Ventures and the Webb Investment Network. Even before officially launching out of stealth in 2014, the company had already attracted notable clients like Opentable and Spotify, signaling its promising future. The early days were marked by rapid growth and a clear validation of their innovative approach to mobile app marketing and monetization. I remember how excited we were to make our first $1,000 in revenue. Soon we made $5,000 and we continued to grow quickly,' recalled CEO Adam Foroughi, reflecting on the company's initial traction.

The journey continued with strategic acquisitions and expansions. In October 2014, AppLovin acquired German mobile ad-network Moboqo. A significant milestone was the launch of Lion Studios in July 2018, a division dedicated to working with mobile developers to publish and promote their games. This move solidified AppLovin's commitment to the gaming ecosystem. The company's growth trajectory was further fueled by a $400 million investment from KKR & Co. Inc. in August 2018 and the acquisition of in-app bidding company MAX in September 2018. Subsequent years saw further strategic acquisitions, including SafeDK in 2019, Machine Zone (MZ) in 2020, and Adjust in February 2021. A pivotal moment arrived on April 15, 2021, when AppLovin became a publicly traded company on the Nasdaq under the ticker symbol APP, with an initial valuation of approximately $24 billion. The acquisition of Twitter's MoPub business for $1.05 billion, announced in October 2021 and finalized in January 2022, marked another major step in consolidating its market position. Today, AppLovin stands as a comprehensive platform offering a suite of tools that empower developers to market, monetize, analyze, and publish their apps to a worldwide audience, driven by sophisticated AI and a relentless pursuit of innovation.

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