At Omnicom Media Group, I build SQL data pipelines and executive Tableau dashboards for BMW campaign performance, tracking ROAS, conversion funnels, audience engagement, and media efficiency. I translate marketing and strategy questions into measurable KPIs, scalable models, and budget-allocation recommendations.
Previously at Tata Consultancy Services, I built end-to-end data workflows, data lake and data mart architectures, and Tableau reporting for operational and financial datasets. My work in SQL validation, Python automation, data modeling, and reconciliation reduced reporting errors and manual effort while improving stakeholder visibility.
