At All Cotton and Linen, I researched backlink and guest-post opportunities, assessed link quality, and conducted outreach and follow-up. I also monitored new and lost backlinks and identified toxic or low-quality links.
On my live SEO project for Dry Fish Hut, I audited the e-commerce website and optimized its metadata, headings, image alt text, and product content. I also configured robots.txt, submitted the XML sitemap, and resolved crawl errors.
I improved site speed by optimizing images and removing unused CSS and JavaScript, then set up Google Analytics 4 and Search Console tracking. I applied Local SEO for Tamil Nadu searches and hold a B.E. in Computer Science and a Digital Marketing Certificate.

