At Advanced Info Service Public Company Limited (AIS), I designed enterprise digital solutions across complex service ecosystems, balancing customer needs, business goals, and technical constraints. My work contributed to a 10% improvement in customer satisfaction and a 10% improvement in operational efficiency.
As a UX/UI Freelancer | Product Designer, I lead end-to-end product design from discovery and UX strategy through prototyping and high-fidelity UI. I conduct user research and usability testing, and create reusable design systems and UI frameworks.
At Emetworks Co., Ltd., I designed digital product experiences and engagement mechanics, working with developers and stakeholders to support feasible implementation.
Earlier, I designed digital experiences for automotive, real estate, and business platforms at V Group Honda Car Co., Ltd. | Betask Consulting Co. Ltd. | House Development Co., Ltd. I created user flows, interfaces, and prototypes based on user needs and business requirements.

