Waseem Abbasi
@waseemabbasi
Result-driven SEO specialist optimizing search, content, and link strategies for measurable growth.
What I'm looking for
I am a result-driven SEO professional with a passion for search and technology, focused on driving business outcomes through organic search. With a formal background in Computer Engineering, I combine technical understanding with SEO best practices to improve site visibility, recovery, and ROI.
Over more than a decade I have worked as an SEO specialist across multiple agencies and roles (Suso Digital, Omni AI, eLeapSoftware, ALEKO, MotherOfAllWeb), leading keyword research, on‑site optimization, link building, penalty recovery, and analytics-driven campaign optimization. I execute tests, analyze data, and recommend site architecture and content changes to improve rankings and conversion performance.
I collaborate closely with development, editorial, and marketing teams to implement SEO recommendations, manage PPC analytics and budgets, and drive content and outreach strategies including guest posting, PBN/Web 2.0, and infographic outreach to secure high-quality links.
Experience
Work history, roles, and key accomplishments
SEO Specialist
eLeap Software
Oct 2020 - Present (5 years 4 months)
Implemented SEO best practices with development and editorial teams, performed site audits, outreach, and backlink strategies to increase organic traffic and rankings.
SEO Specialist
MotherOfAllWeb
Jan 2024 - Jan 2025 (1 year)
Executed comprehensive SEO and outreach campaigns, optimized site architecture and content to improve search rankings and user engagement.
SEO Specialist
Aleko
Jan 2021 - Jan 2024 (3 years)
Led SEO programs including link building, content programming and penalty recovery to improve keyword positions and organic conversions.
SEO Specialist
Omni AI
Jan 2019 - Oct 2020 (1 year 9 months)
Managed SEO initiatives including keyword expansion, competitor analysis, and optimization of landing pages to boost organic performance and campaign ROI.
SEO Specialist
Suso Digital
Jun 2013 - Apr 2020 (6 years 10 months)
Executed SEO strategies including keyword research, on‑site optimization, link building and analytics tracking to improve search visibility and drive ROI across client campaigns.
Education
Degrees, certifications, and relevant coursework
COMSATS University Abbottabad
Bachelor of Engineering, Computer Engineering
2004 - 2008
Completed a Bachelor of Engineering in Computer Engineering at COMSATS University Abbottabad, graduating in 2008.
Availability
Location
Authorized to work in
Salary expectations
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