Open to opportunities

Waji Khan

@wajikhan

Message

I build cost-efficient Google Ads lead generation campaigns that drive qualified calls, appointments, and conversions.

Pakistan

Message

What I'm looking for

I'm looking to build and optimize paid-search lead-generation campaigns where accurate conversion tracking, call quality, and efficient CPL/CPA directly drive business growth.

I've managed Google Ads lead generation for healthcare, rehab, dental, home services, and local-service clients across the US, UK, UAE, KSA, and Australia. My work spans campaign strategy, keyword research, bidding, conversion tracking, and landing page optimization.

For direct clients and agencies including Influx.pk and Antilles Digital Media, I've reduced CPL from $130+ to under $20, generated 11,898 conversions at $9.87 per conversion, and scaled a pest-control account from 118 to 763 monthly conversions in six months. I build reliable GTM, GA4, call-tracking, and offline-conversion setups so campaigns optimize toward qualified leads and booked appointments.

Experience

Work history, roles, and key accomplishments

Current

Google Ads Specialist

Current

Wajeeh

Feb 2023 - Present (3 years 7 months)

Managed end-to-end Google Ads campaigns for direct clients in the US, UK, UAE, KSA, and Australia, including strategy, keyword research, bid management, and conversion tracking. Achieved significant cost-per-lead reductions and high conversion volumes for clients in healthcare and other industries.

Google Ads Performance Max PPC Management Keyword Research Bid Management Conversion Tracking GTM GA4 CRM + GCLID Offline Conversions CRO Landing Page Optimization A B Testing Microsoft Clarity Lead Generation Healthcare Marketing Client Reporting

Google Ads Specialist

Influx.pk

Aug 2025 - Feb 2026 (6 months)

Managed Google Search lead generation campaigns for pest control and local service clients in the UK, UAE, and Australia. Scaled a pest control account from 118 to 763 monthly conversions in six months through restructuring and conversion tracking rebuilds.

Google Ads Lead Generation Conversion Tracking Campaign Restructuring Home Services Marketing

Media Buyer

Antilles Digital Media

Jun 2023 - Aug 2025 (2 years 2 months)

Managed Google Ads accounts across rehab, dental, roofing, and pest control verticals, with monthly spends of $5K–$15K. Achieved strong cost-per-lead and conversion rates for various clients, including emergency dental, rehab, and mental health treatment centers.