Vladyslav Popov

My work is built on photography, composition, light, mood and visual storytelling — combined with brand design experience, from logo and identity work to campaign visuals.

I've been working with AI image tools since early 2022, among the first wave of Midjourney users. Today I run full production pipelines: concept development, art direction, image and video generation, post-production and final polish.

I don't treat AI as a shortcut or a gimmick. I direct it the way I direct a photoshoot — controlling light, texture, framing, emotion and visual consistency — so the result is intentional, polished and campaign-ready. Not isolated images, but coherent visual systems that can live inside real brands.

My focus is cinematic AI visuals for beauty, fashion, lifestyle, product campaigns and brand storytelling.

I work across concept development, prompt direction, image generation, AI video direction, post-production and final visual polish. My background in photography and design helps me approach AI work with a production mindset: not just making isolated images, but building coherent visual systems that can live inside real brands.

Based in Rome and open to full-time and contract roles with agencies and creative teams, bringing AI into commercial visual production in a thoughtful, art-directed way — remote or hybrid across the EU.