Vivyan Vitoria

Freelance art director role at Zuzzi, responsible for creative direction and visual design.

Worked as Graphic designer + Illustrator at Aimtal.

Designed engaging social media visuals aligned with brand strategy, driving awareness and audience engagement.
• Created lead-generation assets, including downloadable PDFs and LinkedIn ads, that communicated complex concepts with clarity and visual appeal.
• Developed brand identities for marketing campaigns and company podcasts, ensuring consistent visual language across platforms.
• Conceptuali

Worked as Designer gráfico at Uprise - Embedded Financial Advisory.

Worked as Growth designer/ Art director at NG.CASH.

• Produced digital assets, including social media posts, application banners, and explainer videos.
• Provided art/creative direction for photoshoots and B2C marketing campaigns.
• Monitored social media design trends and proposed updates to maintain relevance.
• Developed high-quality digital artwork optimized for mobile devices.
• Created visual identities for influencer partnerships and collabo

• Developed creative concepts for in-app financial communication and presentations.
• Reviewed and provided feedback on marketing materials.
• Supervised the creation of custom illustrations and visual elements.
• Impact: Enhanced audience understanding of financial concepts, increasing user retention, satisfaction, and branding awareness.

• Assisted with art direction for tourism campaigns.
• Collaborated with agencies and airlines on marketing initiatives.
• Conducted market research to pinpoint target demographics.
• Executed email marketing and social media campaigns.
• Impact: Kept RIOGaleão's brand updated for potential leads and built tourist engagement and awareness regarding Rio de Janeiro being in a moment of low tourism d

• Created social media and internal communication graphics.
• Developed COVID-19 awareness materials.
• Collaborated with researchers and journalists on communication materials.
• Designed posters and flyers for public health measures.
• Impact: Helped increase employee compliance with COVID-19 safety measures, improving workplace safety via branded informative materials.

• Collaborated on graphics, maintaining visual identity across various clients and aiding internal communication.
• Designed and crafted materials such as brochures, posters, infographics, and e-newsletters.
• Actively engaged in brainstorming sessions and contributed ideas and strategies to enhance internal communication projects.
• Impact: Strengthened internal communication of several companies

Pursuing a degree in Visual Communication with a focus on Information Design at the Federal University of Rio de Janeiro.