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Usama Ismail

@usamaismail

Experienced SEO specialist and team leader driving organic growth and content strategy.

Pakistan
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What I'm looking for

I am seeking an SEO role where I can lead strategy and teams, work cross-functionally, use data-driven methods to grow organic traffic, and take ownership of measurable SEO outcomes.

I am an SEO specialist and team leader with over five years of hands-on experience improving organic visibility and driving measurable traffic gains. I lead cross-functional teams of content writers, SEO experts, and social media specialists to deliver cohesive strategies.

I have designed and executed link-building and content strategies that increased domain authority and search rankings, and I regularly conduct site audits, keyword research, and competitor analysis to inform tactics. I integrate social media and SEO efforts and use web analytics to iterate on performance.

In leadership roles I run client consultations, present comprehensive website plans, and ensure team alignment to meet KPIs such as CTR, bounce rate, and conversions. I collaborate closely with developers and designers to implement SEO best practices, including HTML/CSS integration for on-page optimization.

I hold a Bachelor's degree in Computer Science and have expert-level skills across technical SEO, WordPress optimization, local/mobile/e-commerce SEO, Google tools, and data-driven reporting. I focus on scalable strategies that improve visibility and business outcomes.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of Central Punjab logoUP

University of Central Punjab

Bachelor of Science, Computer Science

Bachelor's degree in Computer Science with coursework in Web Development, Data Structures, Digital Marketing, SEO, and Internet Technologies.

Tech stack

Software and tools used professionally

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