At Mother New York, I develop and produce digital advertising and multimedia creative for national brands, taking work from concept through production and delivery. I work directly with clients on social content and campaign strategy across channels including Instagram, TikTok, Facebook, and LinkedIn.
At Mother New York, I also create banner, HTML5 rich media, and paid social assets, using tools such as Celtra to build scalable creative systems. My work spans design, copywriting, photography, and video production, with campaign goals and audience insights informing the creative.
I founded CellVision, an independent digital magazine and culture platform exploring art, music, fashion, and entertainment. I guide its creative vision and produce editorial and multimedia work, from visual identity and layouts to photography, video, and publication.
Alongside my creative work, I’ve performed as a touring musician with Diplo/Major Lazer, Santigold, Spank Rock, Louis Tomlinson, and Steve Aoki. I’ve also worked as a DJ and event producer for brands and venues, and taught music and creative practice through Creatives Rebuild New York.
