stephanie maayah

I’m a Marketing Specialist with over five years of professional experience in digital marketing, brand development, and campaign management across the retail and e-commerce sectors in the MENA region. I develop and implement integrated marketing strategies that support product launches, seasonal promotions, and brand positioning.

In my current role, I plan and execute marketing campaigns across digital and social media platforms, then analyze campaign performance metrics and customer engagement data to optimise advertising effectiveness and return on investment. I also conduct market and competitor analysis to surface trends and opportunities for brand growth.

I coordinate influencer marketing initiatives and cross-functional support for marketing content, promotional assets, and e-commerce execution (including Shopify). I’ve also supported brand activations and exhibitions, coordinated creative production for influencer collaborations, and strengthened customer engagement through email marketing campaigns using Mailchimp.