Srushti Soni
@srushtisoni1
I build intuitive B2B SaaS and enterprise products from zero to launch.
IndiaWhat I'm looking for
I've designed B2B SaaS and enterprise platforms from 0 to 1, translating complex requirements into intuitive, accessible interfaces alongside product and engineering teams.
At ProductSquads for RetailStat, I'm the sole and first designer for an enterprise analytics suite. I built a centralized design system, launched Asset Review, shipped 22 flows and screens for Ranked by Store in one month, and am designing 42 screens for the Gravity Model platform.
At Momentum91, I was the first design hire and helped ship a B2B SaaS webinar platform that generated $150K+ in sales within six months and was adopted by Huawei, Mercer, NHS, and 200+ SMBs. I also improved lead conversion by 20%, campaign engagement by 30%, and reduced user errors for MEGA.AI by 18%.
I bring product design, UX research, interaction design, visual design, and design-system thinking to products that need clear workflows, strong usability, and production-ready handoff.
Experience
Work history, roles, and key accomplishments
Lead Product Designer
ProductSquads
Jun 2025 - Present (1 year 3 months)
Sole and first designer for RetailStat's enterprise analytics suite, owning design end to end from problem framing to developer handoff. Built and scaled a centralized design system, designed Asset Review, and shipped 22 UX flows for Ranked by Store within a one-month timeline.
UX/UI Designer
Momentum91
Nov 2023 - May 2025 (1 year 6 months)
First design hire, shipped a B2B SaaS webinar platform from 0 to 1, driving $150K+ in sales within 6 months. Led UX and website revamp for DevX, designed conversion-focused landing pages, and built interfaces for MEGA.AI and other client projects.
Graphic Design Intern
Artista Group
Feb 2023 - Nov 2023 (9 months)
Designed social media creatives to client briefs and produced mockup videos and campaign ads for product launches.
Education
Degrees, certifications, and relevant coursework
MIT University
UX Design Bootcamp, UX Design
2023 - 2023
UX Design Bootcamp focusing on Advanced UX and Visual Design.
GLS University
Bachelor of Computer Applications, Computer Applications
2018 - 2021
Grade: 8.5 CGPA
Bachelor of Computer Applications (BCA) from GLS University with a CGPA of 8.5.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Portfolio
dribbble.com/srushti2431Salary expectations
Job categories
Skills
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