Srivalli Susarla

Problem Presented: Entered a competitive agri-tech market pre-launch without a defined brand, positioning, or presence.
Solution: Built end-to-end brand identity, positioning, website, and sales assets to support a strong go-to-market strategy.
Leadership: Partnered directly with founders to translate vision into a scalable growth framework.
Metrics: Converted 15 qualified leads into 5 clients.

Problem Presented: Low organic visibility, fragmented content execution, and weak conversion.
Solution: Built and executed an end-to-end organic growth engine.
Leadership: Led and mentored a team of five writers, establishing governance, benchmarks, and AI-driven workflows.
Metrics: Increased daily clicks by 650%, scaled impressions from 1.03M to 26.1M and achieved a 38.9% lead-qualification rate.

Problem Presented: Competitive real estate market with inconsistent organic performance across regions.
Solution: Developed data-driven, intent-led content strategy backed by competitor and audience analysis.
Leadership: Owned content quality, cadence, and brand tone across multiple regional markets.
Metrics: Drove 30% organic traffic growth within 5 months through intent-based optimization.

Problem Presented: Need for cohesive brand storytelling across multiple digital and offline touchpoints.
Solution: Written content across blogs, social, WhatsApp, SMS, PR, app, and video platforms.
Leadership: Collaborated cross-functionally with sales, PR, performance, and tech teams on integrated campaigns.
Metrics: Increased YouTube retention by 25% and improved WhatsApp/SMS CTR by 42%.

Problem Presented: Complex real-estate finance concepts were difficult for users to understand and engage with.
Solution: Created SEO-led, simplified financial content bridging property investment and personal finance.
Leadership: Acted as subject matter expert, defining quality benchmarks for finance content.
Metrics: Delivered 35% higher content engagement in 8 months.

Created well-researched, high-quality content across finance and tax domains, simplifying complex topics for diverse audiences.

Wrote SEO-optimized articles aligned with keyword strategy and search intent to improve discoverability and visibility.

Worked on content spanning personal finance, taxation, compliance, and related financial topics.

Strategized and created content for clients across legal, tax, finance, and lifestyle sectors.

Conducted in-depth research to produce authoritative, high-quality articles.

Developed content aimed at improving audience engagement, brand credibility, and thought leadership within each niche.

Studied Commerce with a focus on professional accounting. Gained foundational knowledge in business, finance, and taxation.