Innovative Product Designer with 2.5+ years of experience, specializing in creating intuitive, user-centric solutions across various sectors. I have a demonstrated ability to lead projects from concept to completion, driving user growth and enhancing satisfaction. I am skilled in developing scalable design systems, collaborating with cross-functional teams, and aligning product strategies with business goals.
During my time at MU2 Services, I transformed the design approach, enhancing user-centricity and boosting design revenue by 20% of total earnings. I led key UX projects that elevated client engagement and acquisition. I also recruited and mentored two design interns, expanding the team's capacity to manage an expanding portfolio of large-scale projects efficiently.
At StoxHero, I led the brand overhaul, achieving a 350% spike in new users. I facilitated a significant INR 4M investment shortly after the redesign, highlighting the commercial impact and enhanced user engagement through strategic design improvements. I also created end-to-end design for the web product at Cryptograd, leading to 10,000+ user onboardings within 1 month of launch. I integrated user insights into design decisions, streamlined user flows, and established a scalable design system, achieving design delivery within 6 months.
As a Visual Designer at Sarin Skin, I revamped the online shopping experience for a 12M-user base, employing in-depth user behavior analysis to streamline navigation and simplify the user flow. The project saw a 70% satisfaction rate in initial usability tests. As a Freelance Visual Designer, I crafted visual designs, social media content, and pitch decks to elevate client branding and developed wireframes and high-fidelity prototypes to enhance usability across platforms.
Throughout my career, I have honed my skills in soft skills such as collaboration, cross-functional teamwork, communication, adaptability, leadership, and initiative. I have a keen attention to detail, am self-directed, and constantly strive for constant learning and improvement.
