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Sara LazzanoSL
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Sara Lazzano

@saralazzano

International Sales Account at Reworld Media Italia, delivering advertising campaigns across markets for international clients.

Italy
Message

At Reworld Media Italia, I sell, oversee, and deliver advertising campaigns across multiple markets, with a focus on special projects. I work with international clients to shape commercial offers and coordinate campaign delivery across regions.

At Hearst Italia, I supported the sales team with magazine performance analysis and commercial presentations, and proposed and negotiated offers for international clients in Fashion, Beauty, Luxury Goods, Tech, and Travel. I also coordinated client briefs and campaign implementation between local and global teams.

Experience

Work history, roles, and key accomplishments

RI
Current

International Sales Account

Reworld Media Italia

Sep 2024 - Present (2 years 2 months)

Worked as International Sales Account at Reworld Media Italia.

Hearst Italia logoHI

Marketing & Foreign Sales Coordinator

Hearst Italia

Jan 2022 - Sep 2024 (2 years 8 months)

- Provide ongoing support to the sales team through quantitative and qualitative analysis of magazines, and create presentation documents for related commercial opportunities.

- Receive and relay client briefs to activate advertising campaigns.

- Propose and negotiate commercial offers for major international clients in the Fashion, Beauty, Luxury Goods, Tech, and Travel sectors.

- Handle clien

Hearst Italia logoHI

Junior PR, Communications & Events Manager

Hearst Italia

May 2021 - Jan 2022 (8 months)

- Develop and execute internal and external communication strategies to enhance the company's image and reputation.

- Assist in the management of the company's online presence via social media channels to promote events, announcements, and company news.

- Create compelling content for both internal and external communications.

- Support the coordination and execution of corporate events, produc

FA

Graphic designer

Fashion Business Affairs Students Association

Apr 2021 - Sep 2021 (5 months)

- instagram stories (Mojo, Canva)
- video editing (iMovie)
- content creation

AD

Tutor

Associazione Dokeo

Sep 2019 - Sep 2021 (2 years)

Worked as Tutor at Associazione Dokeo.

Italian-SA Chamber of Trade and Industries logoII

Web Developer

Italian-SA Chamber of Trade and Industries

Feb 2021 - May 2021 (3 months)

Tasks:
- web designing
- content creation
- website assistance
- website editing
- web translation
- web development

Education

Degrees, certifications, and relevant coursework

GO

goFLUENT

C2 English Proficiency Certificate

Mar 2023

GO

Glam Observer

Break Into the Fashion Industry

May 2021

EL

Engage in Learning

General Data Protection Regulation Essentials

Sep 2021

Università Cattolica del Sacro Cuore logoUC

Università Cattolica del Sacro Cuore

Laurea triennale, Scienze Linguistiche per le Relazioni Internazionali

2016 - 2020

GU

Georgetown University

Terrorism and Counterterrorism: An Introduction

May 2020

CO

Consules

Model United Nations

Apr 2019

LV

Liceo Linguistico Pietro Verri

Diploma, Lingue e letterature straniere, generale

2011 - 2016

Tech stack

Software and tools used professionally

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