Open to opportunities

SANJANA MOHAPATRA

@sanjanamohapatra

Message

Creative digital marketing strategist with proven campaign success.

India

Message

What I'm looking for

I am looking for a dynamic role that fosters creativity and innovation in digital marketing, with opportunities for professional growth and collaboration.

As a certified digital marketing strategist from IIM Indore, I bring three years of experience in developing and executing impactful marketing campaigns. My journey has been marked by a strong focus on data-driven strategies that enhance customer engagement and drive growth. At Fetnit24, I successfully increased app traffic by 80% through targeted PPC campaigns and implemented effective content strategies that boosted customer engagement rates by 30%.

Previously, as a Digital Marketing Manager at Young Fashion Stores, I led market research and data analysis initiatives that resulted in a 15% increase in customer retention and a 10% rise in satisfaction scores. My ability to develop and execute comprehensive digital marketing campaigns has consistently contributed to significant lead generation and conversion rate improvements. I am passionate about leveraging my skills to create innovative marketing solutions that resonate with audiences.

Experience

Work history, roles, and key accomplishments

Digital Marketing Executive

Fetnit24 (Silverline Diggix Inc.)

Feb 2023 - Sep 2023 (7 months)

Created and executed data-driven content projects, achieving a 30% increase in customer engagement rates. Increased app traffic by 80% within a year through PPC ad campaigns and managed social content team efficiency.

PPC SEO Content Strategy Data Analysis Campaign Management Social Media Marketing Influencer Marketing

Digital Marketing Manager

Young Fashion Stores (ANV Exports)

Oct 2020 - Dec 2022 (2 years 2 months)

Performed market research and data analysis leading to a 15% increase in customer retention rates. Developed marketing campaigns that contributed to a 30% increase in lead generation and managed product listings on e-commerce platforms.