Samvel Atayan
@samvelatayan
Business-savvy UX and Brand Designer with 15+ years experience.
What I'm looking for
I am a business-savvy UX Designer with over 6 years of experience and a Brand Designer with 9 years of expertise, specializing in web3, e-commerce, B2B/B2C, and SaaS. My unique ability to bridge product strategy with visual execution has led to a proven track record of launching products from the ground up. I thrive on collaborating with product managers, engineers, and data scientists to deliver innovative, user-centric solutions that resonate in global markets, particularly in the EU and US.
In my current role as UX Designer and Art Director at Belong.net, I have successfully designed and led the UX/UI of our application, growing our user base from 0 to 85K monthly active users. My experience includes conducting extensive UX research and usability testing to optimize user experiences, developing scalable design systems, and leading creative teams to ensure brand consistency across platforms. I am passionate about solving real-world problems and driving cross-functional collaboration to achieve both user satisfaction and business growth.
Experience
Work history, roles, and key accomplishments
UX Designer & Art Director
Belong.net
Feb 2020 - Present (5 years 4 months)
As the Head of Design, I led the UX/UI design for the Belong.net application, growing user engagement from 0 to 85K MAU. I conducted extensive UX research and developed a scalable design system, enhancing user experience and reducing design-to-development time by 20%. Collaborated with industry leaders and managed a creative team to ensure alignment with business goals.
Art Director and UX Designer
Nexus CAP
Sep 2017 - Nov 2024 (7 years 2 months)
In my role at Nexus CAP, I contributed to building an e-commerce brand from the ground up. I redesigned the website to boost conversions by 35% and created design systems and brand guidelines for multiple brands. My efforts in usability testing improved the checkout process and increased sales.
Independent Designer
Self Employed
Aug 2012 - Sep 2017 (5 years 1 month)
As an Independent Designer, I created websites and UI for various industries including FinTech and Education. I worked with startups to develop branding and graphic design solutions, managing creative teams to deliver high-quality projects.
Graphic Designer
ADMOS
Nov 2011 - Aug 2012 (9 months)
At ADMOS, I designed packaging and graphic materials for social media and print production. Collaborated with a team of designers and clients to deliver creative solutions that met project requirements.
Graphic Designer
ARAKSYS
Aug 2010 - Jul 2011 (11 months)
At ARAKSYS, I created graphic designs for hotels and restaurants, including digital illustrations and monitored printing processes. Collaborated with the CEO and marketing team to ensure design alignment with business objectives.
Education
Degrees, certifications, and relevant coursework
College of Architecture
Architecture
2005 - 2009
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
samatadesign.comPortfolio
behance.net/samvelatayanInterested in hiring Samvel?
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