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Said Imamov

@saidimamov

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Fashion luxury creative director turning concepts into culturally sharp brand identities.

Azerbaijan

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What I'm looking for

I’m looking to lead fashion/luxury brand creative—owning visual identity, content production, and performance-driven social strategy—while contributing creative research-driven thinking to build culturally sharp campaigns and brand systems.

I’m a Creative Director and Art Director with 7+ years of experience building visual identities and leading creative production across fashion, luxury, and digital platforms. I specialize in translating raw concepts into culturally sharp visual languages—from editorial campaigns to complete brand systems.

I’ve owned end-to-end creative direction for luxury brands across all digital touchpoints, including content production (photo/video shoots, reels, brand visuals) and performance-driven social strategies. I’ve engineered high-conversion visual hooks and thumbnails that boosted CTR by 20% while steering growth across YouTube, Instagram, TikTok, and LinkedIn.

Earlier, I founded and scaled an independent visual media project to 270K+ followers organically, owning full creative and strategic direction across content, branding, growth strategy, publishing, analytics, and community management. I later exited the asset successfully, then continued deepening my research through PhD work.

Before creative leadership roles, I built strong design and platform foundations as a web designer, graphic designer, and social media manager—developing brand identities, UI/UX, logos, illustrations, marketing assets, and campaign visuals. Today, I bring that hands-on craft, plus creative strategy and production rigor, to every brand story I help shape.

Experience

Work history, roles, and key accomplishments

Art Director

Wolsen Real Estate

Nov 2023 - Feb 2026 (2 years 3 months)

Owned end-to-end creative direction for a US luxury real estate brand across all digital touchpoints, including photo/video shoots and social brand visuals. Engineered high-conversion visual hooks and thumbnails that boosted CTR by 20% and developed performance-driven social and paid campaign strategy.

Art Direction Brand Identity Visual Storytelling Creative Strategy Social Media Marketing Paid Social Content Strategy SEO

Social Media Manager

Sophie Couture

Oct 2021 - May 2024 (2 years 7 months)

Led full art direction for fashion campaigns, including on-set direction, styling oversight and post-production. Built and maintained the brand’s visual language across digital and social platforms and produced editorial content aligned with luxury fashion standards.

Art Direction Fashion Campaigns Styling Oversight Post production Editorial Social Media Content Brand Identity Creative Direction

Founder & Creative Director

Independent Visual Media Project

May 2016 - Dec 2023 (7 years 7 months)

Founded and scaled an independent visual media project to 270K+ followers organically by owning full creative and strategic direction. Led content production, publishing, analytics and community management, culminating in a successful asset exit.

Creative Direction Brand Development Content Production Social Media Growth Content Strategy Analytics Community Management Publishing

Web Designer

XRTech

Feb 2023 - Nov 2023 (9 months)

Developed brand identity and digital visual systems for a metaverse platform by designing UI/UX and web interfaces. Created logos, illustrations and marketing assets to support product communication.

UI UX Design Web Design Brand Identity Digital Visual Systems Logo Design Illustration Adobe Creative Suite Figma

Graphic Designer

iTicket

Jan 2020 - Oct 2021 (1 year 9 months)

Developed brand visuals, illustrations and marketing assets for iTicket and presented creative concepts to stakeholders. Supported digital campaigns and social content execution to help deliver ongoing marketing initiatives.

Graphic Design Illustration Marketing Design Social Media Assets Adobe Creative Suite