Open to opportunities

Saad Ali Shah

@saadalishah

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Software engineer focused on web development, SEO-driven architecture, and client success.

Pakistan

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What I'm looking for

I seek a role where I can lead web development projects, improve site performance and SEO, work cross-functionally, and grow into technical leadership while delivering measurable business impact.

I am a dynamic and results-oriented software engineer with a passion for innovation and problem-solving. I specialize in web development and SEO-driven web architecture, delivering measurable improvements in usability and conversion.

Across roles I have led full-cycle development for multi-domain websites, rebuilt legacy sites using modern frameworks, and launched web products for real estate and construction projects. I emphasize performance benchmarks, KPI tracking, and security best practices in every project.

In client-facing technical roles I provided post-sale support, onboarding, and upsell-driven account management, collaborating closely with sales to translate client requirements into demos, proposals, and roadmaps. I also manage marketing activities for web properties to drive visibility and adoption.

I am committed to continuous learning and staying current with emerging technologies such as AWS, MySQL, API integration, and network/security tools. I bring strong communication and cross-functional leadership to ensure projects meet business goals.

Experience

Work history, roles, and key accomplishments

Current

Web Developer

Current

Apex Formations

Aug 2025 - Present (5 months)

Oversaw full-cycle development for multi-domain websites, aligning web architecture with SEO and marketing goals to improve conversion and retention through performance benchmarks and KPIs.

PHP MySQL SEO API Integration & Security KPI Tracking Asana

Technical Account & Web Solutions Consultant

Mango Labs

Apr 2022 - Nov 2024 (2 years 7 months)

Provided post-sale technical account management and web solutions, improving customer retention and driving upsells for hosting, maintenance, and software services. Collaborated with sales to deliver proposals, demos, and roadmaps that increased adoption and long-term engagement.

Customer Success CRM Hosting PHP MySQL API Integration KPI Tracking

Web Developer

Graana.com

Jul 2021 - Feb 2022 (7 months)

Rebuilt and modernized the official website, improving performance and design which increased brand visibility and customer satisfaction; also managed marketing activities across sites. Delivered GTmetrix-backed performance improvements and responsive designs.

PHP Website Optimization Responsive Design GTmetrix SEO

Senior Web Developer

Kohistan Builders & Developers

Oct 2020 - Jan 2022 (1 year 3 months)

Developed and launched websites for multiple real-estate and hospitality projects, improving site usability and cross-browser compatibility while maintaining company IT and communication solutions. Conducted testing and debugging to ensure security and performance.