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Rushali MalhotraRM
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Rushali Malhotra

@rushalimalhotra

Entry-level social media and creative marketing enthusiast building AI-powered campaign workflows.

India
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What I'm looking for

I’m seeking an entry-level role in social media, content, or creative marketing—planning, designing, and shipping real campaigns. I want to grow practical performance-marketing skills while building consistent, engaging brand content.

I’m a marketing enthusiast with hands-on skill in Canva AI for fast, polished visual design and content calendar planning. I build content pillars and cross-platform strategy for Instagram and Facebook, driving organic growth and organizing my pipeline in Notion. I also have foundational training in Google Ads—campaign setup, keyword research, and ad structuring—and I’m currently expanding into Meta Ads.

I’ve led content strategy and promotion as a Lecturer, planning and publishing creative content and event promotions aligned with the school’s brand and values. As a Founder of a handmade journals and bookbinding initiative, I built a venture from the ground up—product creation, vendor collaboration, customer engagement, and even training local women—so I understand brand ownership and real-world delivery. Right now, I’m combining marketing thinking with AI tool-building (Claude) to solve practical marketing workflows through small, functional digital tools.

Experience

Work history, roles, and key accomplishments

RS

Lecturer, Business Studies & Economics

Raja Brijendra Singh Sr. Sec. School

Oct 2024 - Mar 2026 (1 year 5 months)

Led content strategy and promotion for the school across Instagram and Facebook to strengthen online presence and improve audience engagement. Planned, designed, and published creative content and event promotions aligned with the school's brand, and served as lead anchor for events.

II

Founder, Bookbinding & Handmade Journals

Independent Entrepreneurial Initiative

Mar 2021 - Sep 2024 (3 years 6 months)

Built a handmade journal and bookbinding venture from the ground up, covering product creation, vendor collaboration, and customer engagement. Trained local women in bookbinding skills to support community livelihood.

Education

Degrees, certifications, and relevant coursework

Panjab University logoPU

Panjab University

Master of Commerce (M.Com), Commerce

2019 - 2021

Grade: 93%

Activities and societies: Academic project: Role of YouTube in Digital Marketing.

Master of Commerce (M.Com) with an academic project on the role of YouTube in digital marketing and its impact on brand visibility, engagement, and audience behavior.

Panjab University logoPU

Panjab University

Bachelor of Commerce (Honours), Management Studies

2016 - 2019

Grade: 83.3%

Bachelor of Commerce (Hons.) in Management Studies, completed with a focus on foundational commerce and management subjects.

Tech stack

Software and tools used professionally

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