Ruchir Dahal
@ruchirdahal
Digital marketing leader driving revenue growth, brand strategy, and product-led acquisition in healthcare and B2B SaaS.
What I'm looking for
I am a digital marketing leader with proven success in driving revenue-linked campaigns, brand initiatives, and product ownership across healthcare and B2B SaaS. I combine strategic brand storytelling with hands-on execution to deliver measurable business outcomes.
At National Path Labs I led the company’s largest brand initiative, shaped public-facing narratives with national media, and acted as product owner for the mobile app and website—prioritizing UX improvements and roadmap coordination. My work supported diagnostic package sales and secured a major institutional partnership through digital acquisition and trust building.
Previously at Grepsr I directed cross-functional projects, oversaw a website redesign that improved acquisition and enterprise conversion, and drove a marketing-led revenue stream exceeding $500K since 2021 while boosting engagement through targeted UX/UI initiatives. I partner closely with sales and customer success to translate marketing into pipeline growth.
I have a track record of advancing teams and driving results—from rising to senior roles early in my career to consulting for brands on positioning and go-to-market strategy. I seek roles where I can lead integrated marketing, own product-marketing interfaces, and scale acquisition channels in mission-driven organizations.
Experience
Work history, roles, and key accomplishments
Digital Marketing Manager
National Path Labs
Jan 2025 - Present (1 year)
Led the company’s largest brand initiative and end-to-end marketing for National Path Labs’ sponsorship of the NPL, drove revenue-linked digital campaigns that increased diagnostic package sales and supported a major institutional partnership, and acted as product owner for mobile app and website to improve UX and acquisition.
Content Specialist
Grepsr
Jan 2021 - Jan 2025 (4 years)
Directed cross-functional content and go-to-market initiatives that generated $500K+ in marketing-led revenue since 2021, led website redesigns to improve acquisition and enterprise conversion, and increased engagement through UX/UI optimization.
Senior Content Marketer
Jyoti Group
Jan 2018 - Jan 2021 (3 years)
Progressed from intern to senior role within 18 months while leading multi-channel campaigns and developing persuasive product messaging that strengthened market positioning and supported corporate growth objectives.
Education
Degrees, certifications, and relevant coursework
Kathmandu University
Executive Master of Business Administration, Marketing
Enrolled in an Executive MBA program with a focus on Marketing, expected completion in 2025.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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