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Ritu Sehrawat

@rituchaudhary1

Senior SEO Specialist who led SEO initiatives at Casley India Pvt. Ltd. to improve organic visibility and website performance.

India

Message

At Casley India Pvt. Ltd., I led SEO initiatives for in-house and client websites, focusing on organic search visibility and website performance.

I managed Local SEO campaigns, including Google Business Profile optimization and local citation building. I also conducted technical SEO audits, backlink analysis, and SERP monitoring to identify opportunities.

At 31 West Global Services, I optimized website structure and content and collaborated with development teams to resolve technical SEO issues.

Across my roles at Sagenext Infotech LLC and 99Fusion Technosoft Pvt. Ltd., I worked on on-page optimization, keyword research, and link building. I began developing my SEO skills as an SEO Intern at Seoczar Pvt. Ltd.

Experience

Work history, roles, and key accomplishments

Senior SEO Specialist

Casley India Pvt. Ltd.

Oct 2022 - Jul 2025 (2 years 9 months)

Led strategic SEO initiatives for multiple in-house and client websites, focusing on improving organic search visibility and overall website performance. Managed Local SEO campaigns, including Google Business Profile optimization and local citation building, to strengthen local search presence.

SEO Strategy Local SEO Google Business Profile Technical SEO Backlink Analysis SEO Monitoring Google Search Console GA4 Ahrefs SEMrush Screaming Frog Google Keyword Planner Excel reporting

Senior SEO Specialist

31 West Global Services

Aug 2021 - Nov 2021 (3 months)

Optimized website structure and content to improve keyword targeting and search visibility. Collaborated with development teams to identify and resolve technical SEO issues.

SEO Website architecture Content Optimization Technical SEO Web Analytics Performance Monitoring

SEO Analyst

Sagenext Infotech LLC

Feb 2021 - Jul 2021 (5 months)

Executed on-page SEO optimization across website pages to improve search visibility and keyword targeting. Implemented link-building strategies to support website authority and online visibility.

On Page SEO Link Building Keyword Targeting SEO Brand Visibility

Sr. SEO Executive

99Fusion Technosoft Pvt. Ltd.

Sep 2017 - Feb 2021 (3 years 5 months)

Managed SEO campaigns across multiple industries and website niches, handling ongoing optimization activities. Executed SEO activities including on-page optimization, off-page SEO, keyword research, and link building.

SEO Campaigns On Page SEO Off Page SEO Keyword Research Link Building Performance Monitoring

SEO Intern

Seoczar Pvt. Ltd.

Feb 2017 - Sep 2017 (7 months)

Gained hands-on experience in SEO fundamentals, website optimization, and link building. Supported SEO activities aimed at improving website online visibility and search presence.

SEO Website Optimization Link Building Digital Marketing