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Reduan Adow

@reduanadow

I build AI-powered category strategies and digital procurement transformations for global clients.

United Kingdom
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What I'm looking for

I'm looking to lead digital procurement, category strategy and AI-enabled transformation work where I can turn procurement requirements into measurable value, stronger supplier outcomes and standardised Source-to-Pay processes.

At Deloitte, I lead go-to-market work for Procurement AI as a Service and built its AI-Powered Category Strategy capability from inception to commercialisation. I translate procurement requirements into value-driven AI solutions and help global clients standardise and digitise Source-to-Pay processes.

Previously at Ball Corporation, I delivered multi-million cost savings through an AI-powered cardboard category strategy and launched EMEA's first Coupa e-Auctions, reducing stretch-wrapping prices by 19%. Across procurement, commercial and consulting roles, I've led category strategy, supplier negotiations, P2P operations and cross-functional transformation.

Experience

Work history, roles, and key accomplishments

Ball Corporation logoBC

Senior Buyer (Category Leader) – EMEA Procurement

Jul 2023 - Jan 2026 (2 years 6 months)

Developed AI-powered category strategy for the multi-million cardboard category using Cirtuo, delivering multi-million cost savings and supply base rationalisation. Launched first-ever Coupa E-Auctions in EMEA for stretch wrapping, achieving 19% price reduction and leading 20 local plant buyers.

Daisy Group logoDG

Strategic Planning Analyst

Sep 2017 - Mar 2018 (6 months)

Performed strategic planning analysis to support business objectives.

GM

Business Development Executive

Gekko Field Marketing

Mar 2015 - Oct 2016 (1 year 7 months)

Executed business development activities to drive client acquisition and growth.

Education

Degrees, certifications, and relevant coursework

Chartered Institute for Procurement & Supply logoCS

Chartered Institute for Procurement & Supply

CIPS Level 5 Diploma, Procurement and Supply

2025 -

Pursuing CIPS Level 5 Diploma in Procurement and Supply.

Chartered Institute for Procurement & Supply logoCS

Chartered Institute for Procurement & Supply

CIPS Level 4 Diploma, Procurement and Supply

2024 - 2025

Completed CIPS Level 4 Diploma in Procurement and Supply.

University of Buckingham logoUB

University of Buckingham

Bachelor of Science, Business Management with Economics

2011 - 2014

Grade: Second Class Honours

Bachelor of Science in Business Management with Economics, achieving Second Class Honours.

Tech stack

Software and tools used professionally

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