
Reduan Adow
@reduanadow
I build AI-powered category strategies and digital procurement transformations for global clients.
What I'm looking for
At Deloitte, I lead go-to-market work for Procurement AI as a Service and built its AI-Powered Category Strategy capability from inception to commercialisation. I translate procurement requirements into value-driven AI solutions and help global clients standardise and digitise Source-to-Pay processes.
Previously at Ball Corporation, I delivered multi-million cost savings through an AI-powered cardboard category strategy and launched EMEA's first Coupa e-Auctions, reducing stretch-wrapping prices by 19%. Across procurement, commercial and consulting roles, I've led category strategy, supplier negotiations, P2P operations and cross-functional transformation.
Experience
Work history, roles, and key accomplishments
Led go-to-market for Deloitte's Procurement AI as a Service (PAIaaS) offering and built the AI-Powered Category Strategy capability from inception to commercialisation. Managed a workstream for a global beverage client, designing target operating models and digitised S2P approaches.
Senior Buyer (Category Leader) – EMEA Procurement
Jul 2023 - Jan 2026 (2 years 6 months)
Developed AI-powered category strategy for the multi-million cardboard category using Cirtuo, delivering multi-million cost savings and supply base rationalisation. Launched first-ever Coupa E-Auctions in EMEA for stretch wrapping, achieving 19% price reduction and leading 20 local plant buyers.
Led a supply risk project with senior stakeholders to establish resilient supply routes post-Covid. Secured credit notes worth 750k through claims management and mentored a PA to VP Procurement, contributing to their promotion.
Supported the multi-billion metal procurement category, ensuring supply and cost-effective strategies. Led an HFI stock project resulting in 42% reduction in H1 2022 and conducted supplier performance analysis using Excel and SAP BW.
Oversaw full P2P lifecycle, vendor onboarding, and supplier risk assessments using SAP Ariba. Led supplier certification projects, managed SLAs, and provided system training to drive procurement process efficiency.
Led solution implementation for major UK banks from pre-sales to go-live, including process mapping and system/data reconciliation. Partnered with Development and Offshore teams to design workarounds and delivered solutions within SLA timelines.
Performed strategic planning analysis to support business objectives.
Business Development Executive
Gekko Field Marketing
Mar 2015 - Oct 2016 (1 year 7 months)
Executed business development activities to drive client acquisition and growth.
Education
Degrees, certifications, and relevant coursework
Chartered Institute for Procurement & Supply
CIPS Level 5 Diploma, Procurement and Supply
2025 -
Pursuing CIPS Level 5 Diploma in Procurement and Supply.
Chartered Institute for Procurement & Supply
CIPS Level 4 Diploma, Procurement and Supply
2024 - 2025
Completed CIPS Level 4 Diploma in Procurement and Supply.
University of Buckingham
Bachelor of Science, Business Management with Economics
2011 - 2014
Grade: Second Class Honours
Bachelor of Science in Business Management with Economics, achieving Second Class Honours.
Availability
Location
Authorized to work in
Job categories
Skills
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