Rath Chhaydara

I’m a passionate Media Buyer with hands-on experience in Facebook Ads, content strategy, and ad creative development. I focus on turning market research and targeting into high-performing ad content that drives results.

As a Self-Employed Media Buyer (2025–Present), I manage and optimize paid social campaigns for small clients. I improve engagement and performance using data-driven insights, including audience targeting, campaign optimization, and continuous monitoring.

I conduct market and trend research to strengthen creative direction, and I design and test ad creatives with visuals and copy. I work from performance data to refine campaigns, so the messaging and targeting stay aligned with what audiences respond to.

Earlier, as a Digital Marketing Intern, I planned and scheduled engaging Facebook content to boost reach and engagement. I also researched market trends, assisted with social media campaigns and ad creation, and I hold a Meta Certified Media buying professional certification.