Open to opportunities

PRITAM KUMAR

@pritamkumar4

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Senior Graphic Designer specializing in e-commerce, packaging, and visual storytelling.

India

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What I'm looking for

I seek a role where I can create high-impact e-commerce and brand visuals, lead packaging and storefront design, collaborate cross-functionally, and drive measurable performance improvements.

I am a Senior Graphic Designer with a strong focus on e-commerce creatives, packaging, and brand-consistent visual systems. I design high-conversion assets for marketplaces like Amazon and quick-commerce platforms, and I lead packaging projects from concept to print.

My work blends strategic thinking with hands-on execution: I create A+ Content, storefront layouts, promo creatives, and social assets that prioritize conversion and brand clarity. I collaborate closely with product, marketing, and category teams to align design with business goals.

I have practical experience managing Shopify product listings, conducting product photoshoots, and producing video reels optimized for Google and Facebook Ads. My projects have driven measurable improvements in sales, click-through rates, engagement, and conversion metrics.

Trained at NIFT Kolkata, I continually refine my craft across Adobe Creative Suite, Figma, and video tools, and I bring a detail-oriented, research-driven approach to typography, color, and layout.

Experience

Work history, roles, and key accomplishments

Current

Senior Graphic Designer

Current

Nurturing Green

Jan 2025 - Present (1 year 2 months)

Design high-conversion e-commerce creatives and end-to-end A+ Content for Amazon and quick-commerce platforms, led packaging design and storefront builds to improve product visibility and brand consistency across channels.

Adobe Photoshop Illustrator InDesign Amazon A+ Content Packaging Design Storefronts Brand Guidelines

Communication Designer

Upyoga

Aug 2023 - Nov 2024 (1 year 3 months)

Created conversion-focused creatives and video reels for Amazon, web and paid ads, managed Shopify product listings and conducted product photoshoots to improve visibility and drive sales.

Adobe Photoshop Illustrator Video Editing Shopify Product Photography E commerce SEO

UI/UX & Visual Designer

Unknown

Jan 2023 - Jun 2023 (5 months)

Designed user-friendly website interfaces, created wireframes and prototypes, and produced design specs using Figma and Adobe tools to meet user and business needs.

Figma Wireframing Prototyping User Research Adobe Creative Suite Design Thinking Interaction Design

Graphic Design Intern

Wisdom Words Publishing

Jun 2022 - Aug 2022 (2 months)

Produced digital content, branding materials and book cover designs using Adobe Photoshop, Illustrator and InDesign, adapting visuals across platforms to communicate messages effectively.

Adobe Photoshop Illustrator InDesign Branding Typography Layout Digital Content Design

Education

Degrees, certifications, and relevant coursework

National Institute of Fashion Technology, Kolkata

Bachelor's Degree in Design, Design

2019 - 2023

Completed a Bachelor's Degree in Design with coursework and projects focused on visual communication, product and packaging design from June 2019 to July 2023.