Pranitha Avula User

I’m a Data Analyst with 3+ years of experience across the data space, focused on data cleaning, transformation, and KPI reporting. I’m NASSCOM Certified and I enjoy turning messy datasets into decision-ready insights.

In my current role as a Data Analyst Intern, I collaborate with stakeholders and product/business teams to understand requirements and own end-to-end analysis. I work across crowdfunding and sales datasets—cleaning, transforming, exploring, and visualizing—to uncover trends, seasonality, and drivers behind revenue, profit margin, campaign success rate, and marketing performance (ROI/ROAS).

I build interactive dashboards in Power BI and Tableau to track KPIs like sales, profit, customer segments, and campaign effectiveness. I also deliver data-driven recommendations that improve pricing, promotions, customer acquisition, and cost optimization.

Previously, I worked as a Software Engineer for QA & Data Processing, where I processed and transformed large structured datasets using Python and automated data validation and quality checks—reducing manual effort by 70%. I also supported data pipelines and secure data handling using AWS tools, and contributed to enterprise-scale data migration validation, reconciliation, and documentation.