At ARTHASHASTRA INTELLIGENCE, I owned design across four B2B trade modules: Workflow, Intelligence, Hub, and Operations. Testing with 20 participants helped reduce the time to find a trade insight from 90+ seconds to under 10 seconds.
I also built a design system from scratch spanning typography, colour, icons, charts, layout patterns, and reusable components adopted by design and engineering.
At SWAP SOLUTIONS, I redesigned a government geospatial platform, helping teams track 85% more land parcels through improved map-based workflows. I also facilitated workshops to align workflows, user needs, and trade ecosystem requirements.
At ABSOLUTE, I redesigned the iTrade mobile experience, increasing repeat user engagement by 23% within 3 months. I also designed an order management system for 160+ commodities across 18 countries, reducing fulfillment time by 20%.
