At MADAME COCO, I led category strategy across 5,000+ SKUs and a $50M+ annual buying budget. I aligned assortment, pricing, inventory investment and product lifecycle decisions with growth and profitability objectives.
I directed sourcing across Türkiye, China, India, Egypt and Europe, delivering 15%+ cost savings through negotiations, vendor consolidation and sourcing optimization. Assortment optimization and demand-driven planning supported approximately 90% sell-through while keeping markdowns below 6%.
At SPRING NEAR EAST MFG. (PDS GROUP), I led a 4-person team through product development, sourcing, costing and production execution. I worked with buying teams at Primark, Matalan and Mango and helped deliver approximately 12% cost savings.
Earlier, at FIDES TEXTILE and SAYA SOURCING OFFICE, I managed merchandising teams and multi-vendor sourcing for international retail accounts. My work included product development, supplier negotiations, open costing and production planning, with savings and shorter lead times achieved through supplier and production optimization.
