Ohai Ruth
@ohairuth
Senior Product Designer improving activation and revenue through research-led UX/UI design.
What I'm looking for
I’m a Senior Product Designer with over 6 years of experience designing scalable, user-centered digital products across SaaS, AI, fintech, logistics, and data platforms. I focus on driving measurable outcomes—activation, retention, accessibility, and revenue—through research-led design and cross-functional collaboration.
I’ve led end-to-end product design for customer-facing web experiences, including simplifying navigation and clarifying value propositions to improve overall user satisfaction scores by 35%. I also design high-impact landing pages and conversion flows that support onboarding and lead acquisition.
Across teams and time zones, I build wireframes, high-fidelity prototypes, and design specifications to ensure consistent UI implementation. I’ve integrated AI-assisted design workflows (e.g., GPT, Claude AI, Polymet) to accelerate ideation, testing, and iteration—without losing clarity or usability.
My work includes a Sendstack website redesign that reduced bounce rate by 40% and increased engagement by 20%, plus shipping CTRL, a B2B logistics SaaS that improved operational efficiency by 30%. I also champion accessibility and inclusive design practices (WCAG), and validate product iterations with usability testing and data-informed decisions.
Experience
Work history, roles, and key accomplishments
Senior UI/UX Designer
GlobalPassport
Aug 2024 - Nov 2025 (1 year 3 months)
Led end-to-end product design for customer-facing web experiences, improving overall user satisfaction scores by 35% through simplified navigation and usability enhancements. Integrated AI-assisted design workflows to accelerate ideation, testing, and iteration cycles.
Product Designer
Floating Binary Software Inc
Mar 2023 - Apr 2025 (2 years 1 month)
Designed web and mobile interfaces, contributing to a 20% increase in user engagement and improved brand visibility. Created AI-powered dashboards and an AI-driven job automation platform that acquired 180+ subscribers in 3 months.
Product Designer
Sendstack
Nov 2022 - Feb 2024 (1 year 3 months)
Led a complete redesign of Sendstack’s website, reducing bounce rate by 40% and increasing engagement by 20%. Designed and shipped CTRL, a B2B logistics SaaS product that improved operational efficiency by 30%.
Product Designer
Trusoft Limited
Mar 2022 - Feb 2023 (11 months)
Redesigned the FitnessPlus app using user feedback and usability testing, increasing member engagement by 40%. Optimized the Gradient website to generate 30% more leads and improve client satisfaction by 20%.
Product Designer
Studio One
Aug 2020 - Feb 2023 (2 years 6 months)
Delivered end-to-end product design across fintech, healthtech, and data-sharing platforms, improving engagement metrics by up to 60%. Designed the Pull-Up Admin Portal and feedback systems, increasing time-on-platform by 40% and overall user satisfaction by 30%.
Education
Degrees, certifications, and relevant coursework
University of Lagos
Bachelor of Science (B.Sc.), Chemistry
Earned a Bachelor of Science (B.Sc.) in Chemistry at the University of Lagos.
Availability
Location
Authorized to work in
Website
bit.ly/ohai-worksPortfolio
bit.ly/ohai-portfolioSocial media
Job categories
Skills
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