Open to opportunities

Nishita Pereira

@nishitapereira

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Digital Marketing Specialist with a passion for data-driven growth.

Bahrain

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What I'm looking for

I am looking for a role that fosters creativity and innovation, with opportunities for professional growth and collaboration in a dynamic marketing environment.

I am a Digital Marketing Specialist with over 3.5 years of experience dedicated to driving business growth through data-driven analytics and effective campaign management. My journey has been marked by significant achievements, including a 35% increase in organic website traffic and a 23% boost in conversions. I thrive on harnessing the power of analytics and crafting innovative content to meet marketing objectives and accelerate business success.

At Deloitte, I served as a Strategic Marketing Analyst, where I led campaigns that resulted in an 18.6% increase in audience engagement. My efforts in social media marketing across platforms like Twitter, LinkedIn, and Instagram boosted engagement rates by over 33.3%. I also conducted in-depth market research to optimize campaign strategies, achieving a 25% improvement in targeting accuracy and a 30% increase in customer engagement.

My educational background includes a Master of Business Administration in Marketing, where I graduated with a CGPA of 9.6. I am passionate about continuous learning and have completed various certifications in Digital Marketing and Analytics. I am eager to leverage my skills and experience to contribute to a dynamic team focused on innovative marketing solutions.

Experience

Work history, roles, and key accomplishments

Current

Strategic Marketing Analyst

Current

Deloitte

Jun 2021 - Jan 2025 (3 years 7 months)

As a Strategic Marketing Analyst at Deloitte, I led campaigns that increased audience engagement by 18.6% and social media engagement by over 33.3%. I conducted market research to optimize campaign strategies, resulting in a 25% improvement in targeting accuracy and a 30% increase in customer engagement.

Marketing Analytics Campaign Management Social Media Marketing Data Analysis Market Research Email Marketing Digital Marketing

Digital Marketing Intern

Nestlé

Aug 2020 - Sep 2020 (1 month)

During my internship at Nestlé, I analyzed shopper behavior on e-commerce platforms and provided keyword suggestions for search engine marketing. I also worked on digital ad analysis and contributed to real-time business challenges.

Digital Advertising Keyword Research Social Media Marketing Data Analysis Email Marketing Campaign Optimization Market Trends Reporting

Social Marketing Intern

Mobley

Apr 2020 - Jun 2020 (2 months)

As a Social Marketing Intern at Mobley, I successfully increased followers from 350 to over 500 in a month and identified an auto-posting solution that reduced working time by 35%. I also contributed to social media posting and email marketing efforts.

Social Media Growth Content Creation Email Marketing Analytics Auto Posting Solutions Digital Strategy Campaign Management Performance Metrics Reporting

Education

Degrees, certifications, and relevant coursework

National Institute of Technology Karnataka

Master of Business Administration, Marketing

2019 - 2021

Grade: 9.6

Completed a Master of Business Administration with a focus on Marketing, achieving a CGPA of 9.6. Developed skills in strategic marketing, data analytics, and campaign management, preparing for a career in digital marketing.

St Aloysius College (Autonomous)

Bachelor of Commerce, Commerce

2016 - 2019

Grade: 81.96%

Earned a Bachelor of Commerce degree with a percentage of 81.96%. Gained foundational knowledge in commerce and business principles, enhancing analytical and strategic thinking skills.

The Indian School

Senior Secondary Education, General Education

2015 - 2016

Grade: 93.4%

Completed Senior Secondary Education under the CBSE curriculum with a percentage of 93.4%. Focused on academic excellence and developed a strong foundation for higher education.