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Niru AnyaNA
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Niru Anya

@niruanya

I build consumer brands and content platforms that reach global audiences.

United States
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I founded and lead qlix, a direct-to-consumer accessories brand creating premium interchangeable frame cases for Apple AirPods Max, manufactured in South Korea. I secured a U.S. trademark, an issued U.S. design patent, and a pending utility patent for the product line.

I run qlix's Shopify, Amazon US, Etsy, and TikTok Shop operations, surpassing 2,500 unit sales with organic reach across 40+ countries. I also lead licensing negotiations, manufacturer sourcing, product development, packaging redesign, Etsy SEO testing, and Pinterest advertising.

I’ve built a 60,000+ follower TikTok platform through gaming, storytelling, photography, and travel content, while livestreaming across TikTok LIVE, Twitch, and YouTube. My background also includes production, post-production, marketing, and on-camera work with organizations including CBS, NBC, CNBC, Warner Bros., and major commercial brands.

Experience

Work history, roles, and key accomplishments

KC

Front Desk Volunteer

KCRW

Dec 2018 - May 2019 (5 months)

Screened calls for DJs and producers, registered new members, escorted guest artists, identified radio outages, and organized the Morning Becomes Eclectic photo archive.

TC

Production Intern

The Late Show with Stephen Colbert, CBS

Sep 2016 - Jan 2017 (4 months)

Worked as a production assistant on cold open segments and remote shoots; helped manage Late Show social media content. Researched and pitched potential guests to segment producers.

GG

Production Assistant

Gotham (Season 3), Warner Bros. Television Group

Jul 2016 - Aug 2016 (1 month)

Assisted with day-to-day operation of the production office and worked on set as needed. Created call sheets, ran deliveries, assisted wardrobe personnel, and catalogued props and equipment.

TN

Music & Production Intern

The Tonight Show Starring Jimmy Fallon, NBC

Dec 2015 - May 2016 (5 months)

Conducted research for monologue writers, explored potential guest artists, tracked residuals, and assisted with third-party licensing. PA'd for The Tonight Show Field Team and tracked the show's impact on music sales.

CG

Documentary Unit Intern

CNBC / NBCUniversal News Group

Sep 2015 - Dec 2015 (3 months)

Researched and pitched original primetime documentary ideas to senior producers and the VP of Long Form Programming. Assisted producers with research, fact-checking, and graphics requests; conducted pre-interviews and logged footage.

SP

Post-Production Intern

Skylight Pictures

May 2015 - Aug 2015 (3 months)

Edited footage for the Skylight documentary series Dictator in the Dock; created English- and Spanish-language trailers. Prepared documentary packages for online streaming and purchase.

CA

Logistics and Marketing Assistant

Columbia University School of the Arts

Jan 2015 - May 2015 (4 months)

Copyedited and formatted weekly newsletters, compiled biographies of visiting artists, and secured accommodations for guest speakers. Researched target audiences and managed equipment orders and contact lists.

Lyft logoLY

Campus Growth Ambassador

May 2014 - Jul 2014 (2 months)

Served as the voice of the Lyft mobile ride-sharing app on college campuses in the Houston community. Worked directly with the Lyft marketing team to acquire new users and identify partnership opportunities.

SF

Panel & Trade Show Staff

South by Southwest (SXSW) Film and Music Festival

Mar 2012 - Mar 2012 (0 months)

Served as an audiovisual assistant for SXSW Interactive panels, working directly with panelists and festival attendees to guarantee successful presentation and live streaming. Ensured timely communication between trade show exhibitors and SXSW staff.

Education

Degrees, certifications, and relevant coursework

Columbia University logoCU

Columbia University

Bachelor of Arts, Comparative Literature

2013 - 2016

Bachelor of Arts in Comparative Literature from Columbia University, with Dean's List recognition.

BA

British American Dramatic Academy

Acting Conservatory Program, Acting

2014 - 2014

Acting Conservatory Program at the British American Dramatic Academy, held at Magdalen College, Oxford University, with training from Royal Shakespeare Company and Royal Academy of Dramatic Art practitioners.

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