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Natalia Zubrzycka

@nataliazubrzycka

Web & Brand Designer at Mind Agency GLOBAL, creating conversion-focused websites grounded in behavioural science and SEO.

United Kingdom

Message

At Mind Agency GLOBAL, I take brand and web projects from strategy and UX through design, build, launch, SEO and AI search optimisation. I use behavioural psychology and user experience principles to create distinctive, commercially effective digital experiences.

At BULLETLONDON, I directed the agency’s strategic rebrand and repositioned Bullet as a premium agency across its website, campaigns and social. Through AEO and content strategy, I took Bullet from invisible to the top of AI-generated answers for its core search terms within 3 months.

Earlier at BULLETLONDON, I taught myself Webflow to audit, redesign and relaunch the website on an urgent deadline, increasing organic traffic by 110%. At MIMSHACK MARKETING AGENCY, I designed social, campaign and brand assets and managed the agency’s social channels.

Experience

Work history, roles, and key accomplishments

Current

Agency Marketing Manager

Current

Bullet

Dec 2024 - Present (1 year 11 months)

Directed the agency's full strategic rebrand, repositioning Bullet as a premium agency across website, campaigns and social. Achieved top AI-generated answers for core search terms within 3 months through AEO and content strategy.

Rebranding AEO Content Strategy Campaign Management Channel Growth Web Search Email Social

Current

Founder, Web & Brand Designer

Current

Mind Agency GLOBAL

May 2024 - Present (2 years 6 months)

Leading end-to-end brand and web projects across industries, from strategy and UX through to design, build, launch, SEO and AI search optimisation. Managing client relationships and project delivery independently.

Brand Strategy Visual Identity UX Web Design SEO AI Search Optimization Behavioral Psychology Project Management

Marketing Executive

Bullet

Jun 2022 - Dec 2024 (2 years 6 months)

Self-taught Webflow to audit, redesign and relaunch the website on an urgent deadline, increasing organic traffic by 110%. Secured 11 clients in the first 3 months, including Anytime Fitness and Orangetheory.

Webflow Web Design SEO Organic Traffic Growth Client Acquisition

Account Manager & Designer

Mimshack Marketing Agency

Sep 2020 - Jun 2022 (1 year 9 months)

Designed social, campaign and brand assets and ran the agency's own social channels, from content and scheduling to performance tracking and inbound lead management.

Social Media Design Campaign Design Brand Assets Content Scheduling Performance Monitoring Lead Management

Education

Degrees, certifications, and relevant coursework

ESCP Business School

MSc, Marketing and Digital Media

2023 - 2024

MSc in Marketing and Digital Media with consultancy projects for L'Oréal, Havas Media, and Salesforce, and a project with CECOP that increased revenue by 22%.

University College London

BSc, Psychology and Language Sciences

2020 - 2023

BSc in Psychology and Language Sciences with focus on consumer behaviour, decision-making, and applied behavioural psychology; thesis on face presence and brand familiarity in paid social ads.