Mustafa Zafar

Performed data cleaning and exploratory data analysis on structured business datasets in Tableau, identifying data quality issues and trends and translating findings into business focused analytical insights.

Cleaned and standardized 5,000+ HubSpot lead records, identifying and correcting 20-30% as duplicate/invalid entries, improving KPI reporting accuracy for the sales team. Built 2 Zapier automations connecting HubSpot, Notion, and Slack, eliminating 3-5 hours/week of manual data entry, increased 20% team productivity.

Verified customer and insurance information via calls and data entry, maintaining accurate, audit-ready records using Vici Dialer software and Excel. Led a 12 person sales team set performance targets, tracked KPIs, coached team members, and maintained quality-assurance reporting; team exceeded targets by 15% within 3 month.

Managed lead generation, order processing, customer follow-up, and retention using structured customer data. Tracked sales targets and supported daily performance reporting and operational coordination across the team.

Managed on-site website ad placements and tracked advertising performance metrics for MB Tech, coordinating deliverables across multiple stakeholders. Handled social media content, client communication, and end-to-end workflow automation for an independent client to streamline recurring tasks.

Currently enrolled in a BS Computer Science program, expected to graduate in 2029.

Completed FSc Pre-Medical from 2023 to 2025.

Completed the HP Life Data Science and Analytics certification.

Completed the AnalystBuilder Data Analytics Bootcamp certification.

Completed the Google Cybersecurity Professional Certificate.

Completed the Google Professional Data Analytics Certificate.