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Miskeen Pro

@miskeenpro

Local SEO Specialist helping businesses win local pack rankings through GBP optimization, citations, and reputation management.

Nigeria

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What I'm looking for

I’m looking to own Google Business Profile optimization and local SEO audits, manage citations and reviews, and use analytics-driven reporting to improve local pack/map pack rankings and increase bookings and foot traffic.

I’m a Local SEO Specialist with 3+ years of experience managing Google Business Profile optimization, citation building, and reputation management for a self-built portfolio of small and service-area businesses across Nigeria and international markets. I run local SEO audits that surface gaps in NAP consistency, review volume, and profile completeness, then translate technical findings into clear, actionable recommendations.

Through tools like BrightLocal, Whitespark, and Moz Local, I design and execute strategies that strengthen local pack and map pack visibility, including review generation and reputation management. I also monitor GBP insights and report performance using Google Analytics, guiding client strategy on profile optimization, booking-link integration, and service categorization—backed by advanced training through BrightLocal Academy.

Experience

Work history, roles, and key accomplishments

Current

Independent Local SEO Consultant

Current

Self Employed

Jan 2023 - Present (3 years 6 months)

Built and managed an independent portfolio of 15+ service-area businesses, providing local SEO audits and Google Business Profile optimization. Delivered citation building, NAP consistency, and review/reputation management to improve local pack and map pack visibility and drive bookings.

Local SEO Google Business Profile Citation Building NAP Consistency On Page SEO Local Pack And Map Pack Visibility Reputation Management GBP Insights Monitoring Google Analytics SEO Reporting KPI Tracking Whitespark

Digital Marketing Intern

Tech Innovations Ltd.

Jan 2023 - Jan 2025 (2 years)

Assisted in developing local SEO strategies by supporting keyword research and on-page optimization for small business clients. Compiled performance data for SEO reporting and built foundational skills in local SEO audits and digital marketing analytics.

Local SEO Keyword Research On Page Optimization SEO Reporting KPI Tracking Local Search Marketing Digital Marketing Analytics

Education

Degrees, certifications, and relevant coursework

BrightLocal Academy

Professional Certification, Google Business Profile Optimization

Completed Professional Certification training in Google Business Profile Optimization through BrightLocal Academy in 2024, focusing on GBP optimization and reputation management.

University of Ibadan

Bachelor of Science, Marketing

2020 - 2024

Bachelor of Science in Marketing at the University of Ibadan (2020–2024), with coursework covering SEO, digital marketing, market research, consumer behavior, and analytics.