Open to opportunities

Misbah Shokat

@misbahshokat

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Aspiring digital marketer with hands-on experience in social media.

Pakistan

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What I'm looking for

I am looking for opportunities that allow me to grow in digital marketing, particularly in social media management and content strategy.

I am an aspiring digital marketer with a strong passion for creating effective marketing strategies. My hands-on experience includes managing social media accounts and running Facebook Ads for small businesses. I have successfully implemented Facebook Ads campaigns that increased reach and conversions, showcasing my ability to drive audience engagement.

In addition to my freelance work, I have completed a guided project in Facebook Ads through Coursera, where I gained valuable experience in campaign setup, audience targeting, and ad optimization. I am committed to continuous learning and have earned multiple certifications from top learning platforms, which have provided me with a solid foundation in digital marketing.

Experience

Work history, roles, and key accomplishments

Freelance Social Media Handler

Self Employed

Jan 2023 - Jan 2024 (1 year)

Managed social media accounts for small businesses, creating engaging posts and driving audience engagement. Successfully implemented Facebook Ads campaigns to increase reach and conversions.

Social Media Management Facebook Ads Content Creation Digital Marketing SEO SEM

Digital Marketing Certification

Coursera

Jan 2023 - Jan 2024 (1 year)

Completed a guided project in Facebook Ads, gaining hands-on experience in campaign setup, audience targeting, and ad optimization.

Campaign Setup Campaign Optimization Digital Marketing Social Media Strategy Content Strategy

Education

Degrees, certifications, and relevant coursework

Virtual University of Pakistan

Bachelor of Public Administration, Public Administration

2023 - 2027

Google Ads

Google Ads, Digital Marketing

Grade: 90%

Activities and societies: Focused on data analytics and performance optimization. Completed practical exercises to track and analyze user behavior. Learned how to use data to improve marketing strategies and business decisions.

Developed a strong foundation in Google Analytics, learning to track and analyze website data for better decision-making. Completed hands-on projects that helped me understand key digital marketing strategies and performance optimization.

Certification in Digital Marketing

Digital Marketing, Digital Marketing

Grade: Certified

Activities and societies: Explored key concepts in digital marketing, including SEO, SEM, content marketing, and social media strategies.

Completed a comprehensive course in Digital Marketing.

Coursera

Meta Ads, Digital Marketing

Grade: Certified

Activities and societies: Learned the fundamentals of Facebook Ads, including campaign setup and audience targeting. Completed hands-on projects to optimize ad performance and improve ROI.

Gained practical skills in Facebook Ads, including how to create effective ad campaigns, target specific audiences, and optimize for better performance. Completed a guided project to gain hands-on experience, allowing me to apply what I learned in real-world scenario.