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Mia Lucas

@mialucas

Communications professional specializing in public relations and media strategy.

Philippines
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What I'm looking for

I am seeking senior communications or PR roles where I can lead media relations, crisis communication, and strategic brand management while mentoring teams and driving measurable reputation impact.

I am a communications professional with over 15 years of experience across broadcasting, public relations, and strategic brand management. I began my career in broadcast journalism as a TV news reporter and built deep expertise in media relations and stakeholder engagement.

As an Independent Contractor PR Specialist I managed public relations for high-profile events, including drafting press releases and conducting media outreach for an Oshkosh 2025 exhibitor in Arizona. I have also worked as a business writer and social media manager, delivering clear, impactful messages that strengthen brand reputation.

I served in senior communications roles, including work with the Presidential Storytelling Communications Office, and I have taught communication courses at the university level. I am a Presidential Awardee (Order of Lapu-Lapu, Rank of Magalong, 2022) and a graduate of the CLICK executive program on leadership, innovation, communication and knowledge management.

I bring a pragmatic, audience-focused approach to crisis communication and strategic campaigns, and I enjoy mentoring colleagues and translating complex issues into concise narratives that resonate with diverse stakeholders.

Experience

Work history, roles, and key accomplishments

IC

PR Specialist

Independent Contractor

Managed public relations for an Oshkosh 2025 exhibitor, drafting press releases and conducting media outreach in Arizona.

Education

Degrees, certifications, and relevant coursework

UB

University of Baguio

Bachelor of Arts, Mass Communication

2025 -

Pursuing AB Mass Communication at the University of Baguio since June 2025.

Polytechnic University of the Philippines logoPP

Polytechnic University of the Philippines

Master of Communication, Communication

Master of Communication at the Polytechnic University of the Philippines with thesis pending.

CP

CLICK Program

Executive Certificate, Leadership, Innovation, Communication and Knowledge Management

2021 -

Completed the Executive Course on Leadership, Innovation, Communication and Knowledge Management (CLICK Program) in 2021.

Tech stack

Software and tools used professionally

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Mia Lucas - Social Media Manager - Freelancing | Himalayas