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Meenakshi Gambhir

@meenakshigambhir

Message

PR and communications leader at Burson advising luxury brands and managing campaigns, crises, and new business.

India

Message

At Burson (Genesis BCW), I serve as the relationship owner for premium and luxury clients, overseeing campaigns from strategy through execution. I provide senior counsel on strategic initiatives and crisis management, and support CEO- and CMO-level messaging and thought-leadership media opportunities.

At Scroll Mantra Private Limited, I developed integrated PR strategies for 30+ brands and led cross-functional teams of 15+ professionals. I directed crisis communications, grew the client portfolio by 30%, and closed INR 45 lakh in new business within one year.

Across roles at Edelman Private Limited, Beam and Words LLP, Sky Communications, and Media Moments Insight Pvt. Ltd, I worked on PR programs spanning consumer, hospitality, fashion, luxury, and lifestyle brands. My work has included media relations, influencer engagement, events, product launches, and campaign reporting.

Experience

Work history, roles, and key accomplishments

Current

Associate Director – Consumer and Brands

Current

Burson (Genesis BCW)

Jul 2025 - Present (1 year 4 months)

Serve as overall relationship owner for a portfolio of premium and luxury clients, overseeing critical campaigns from strategy through execution. Provide senior counsel on strategic initiatives and crisis management, and lead new business development.

Media Relations Crisis Management Campaign Planning Customer Relationship Management New Business Development Thought Leadership

Executive Vice President

Scroll Mantra Private Limited

Oct 2018 - Jul 2025 (6 years 9 months)

Develop and execute integrated PR strategies for 30+ brands, leading cross-functional teams and overseeing P&L. Directed crisis communication efforts achieving 100% reputation recovery and grew client portfolio by 30%.

Integrated PR

Team Leadership P&L management Crisis Communications New Business Development

LinkedIn Prospecting

Account Manager

Edelman Private Limited

Mar 2018 - Sep 2018 (6 months)

Led PR programs for hospitality, fashion, and lifestyle brands, securing top-tier media coverage. Managed high-impact events, product launches, and promotional campaigns end-to-end.

Media Relations

Influencer Engagement

Event Management Product Launch Campaign Management

Senior Account Executive

Beam and Words LLP

Sep 2015 - Mar 2018 (2 years 6 months)

Led media relations for luxury lifestyle brands, securing extensive national coverage. Developed press materials and organized high-profile client events to enhance brand recognition.

Media Relations Press Materials Event Management Influencer Relations

Fashion Week

Account Executive

Sky Communications

Sep 2014 - Sep 2015 (1 year)

Directed PR activities for clients across fashion, lifestyle, and e-commerce. Secured consistent media coverage and delivered comprehensive performance reporting.

Media Relations performance reporting Client Management