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Maya Backman

@mayabackman

Video Editor at Pasco Productions creating promotional videos that contributed to 108% viewership growth.

At Pasco Productions, I create project assets and edit promotional videos, including teasers. My work on a vertical-video social media strategy contributed to 108% growth in overall viewership in three months.

At Georgia Public Broadcasting, I produced and edited media stories for video, graphic, and written formats. My work helped raise average online views from 749 to 7,783 within six months of my start date.

Experience

Work history, roles, and key accomplishments

Current

Remote Digital Marketing Manager

Current

Pasco Productions

Aug 2025 - Present (1 year 2 months)

-Creates project assets and edits, including teasers, using Adobe Creative Cloud.
-Interacts directly with customers to produce promotional materials, resulting in 55% sales growth within one month.
-Tracks previous marketing, sales trends, and campaigns to devise a vertical video social media
strategy, contributing to 108% growth in overall viewership in three months.

Adobe Creative Cloud Premiere Marketing Social Media Strategy Video Editing Data Analysis Meta Ads Manager Meta Business Suite

Digital Content Editor and Producer

Georgia Public Broadcasting

Jan 2020 - Jul 2025 (5 years 6 months)

-Harnessed the value of pre-existing assets for marketing tactics, doubling viewership and subscribers.
-End-to-end producing and editing of media stories for video, graphic, and written export to increase audience outreach and engagement, raising average online views from 749 to 7,783 within 6 months of start date.
- Transformed long-form content, growing impressions by 250% in 3 months.

Adobe Creative Cloud Microsoft Office Video Editing Content Production Social Media Analytics Marketing