Matt Reinhard
@mattreinhard
Strategic finance leader driving FP&A, systems implementation, and operational transformation.
What I'm looking for
I am a strategic finance leader with deep experience in financial planning, reporting, and organizational development, known for implementing enterprise planning systems and migrating reporting to modern BI tools. I have led large-scale transformations—growing teams, improving forecasting cadence, and supporting major acquisitions that materially increased company scale.
I excel at partnering with executives to shape strategic growth plans, building finance capabilities across operations, and delivering actionable KPIs and analytics that improve EBITDA and operational efficiency. I am collaborative, analytical, and focused on translating complex financial data into clear, decision-ready insights.
Experience
Work history, roles, and key accomplishments
Sr. Director, Financial Planning
Sunbelt Rentals, Inc.
May 2017 - Nov 2025 (8 years 6 months)
Led FP&A for US operations, grew Store Operations Finance from 3 to 14 people, implemented IBM Planning Analytics/TM1 company-wide, and migrated reporting to Power BI to improve fleet utilization and EBITDA margins.
Director, Financial Planning
Sunbelt Rentals, Inc.
May 2002 - Apr 2017 (14 years 11 months)
Implemented Hyperion for group consolidation, instituted branch-level P&L budgeting reducing planning time from 3 months to 6 weeks, and led Store Operations finance to improve field financial acumen and KPI reporting.
Financial Controller
Sunbelt Rentals, Inc.
Apr 1999 - May 2002 (3 years 1 month)
Managed general ledger and month-end close, shortened close from 10 to 7 days, supervised A/P, A/R, fixed assets and cash reconciliations during rapid revenue growth and led integration of a major multi-location acquisition.
Education
Degrees, certifications, and relevant coursework
Bloomsburg University of Pennsylvania
Bachelor of Science, Accounting
1988 - 1992
Completed a Bachelor's degree in Accounting with coursework focused on accounting principles and financial reporting.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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