Looking for a job

Matías Roldan

@matasroldan

Advertising partner at Clay Diseño y Publicidad who shaped brand identities and developed digital strategies that grew followers by 5% monthly.

Argentina

Message

What I'm looking for

I aspire to specialize as a Brand Strategist, aligning creative decisions with brand purpose and the consumer experience.

At Clay Diseño y Publicidad, I collaborated on the agency’s branding and visual identity. I planned communication strategies, researched brands, and analyzed metrics to find suitable digital approaches; social accounts I managed grew 5% monthly in followers.

At Restobar Cardinal Norte, I defined the brand identity and worked with a graphic designer on its visual implementation. I also created content for two social accounts as a freelance publicist, and I’m looking to specialize as a Brand Strategist, aligning creative decisions with brand purpose and consumer experience.

Experience

Work history, roles, and key accomplishments

Socio Publicista

Clay Diseño y Publicidad

Oct 2022 - Jun 2025 (2 years 8 months)

Collaborated on branding and visual identity for the agency. Planned communication strategies, researched brands, analyzed metrics, and managed social media accounts, achieving 5% monthly follower growth.

Branding Visual Identity Communication Strategy Social Media Management Market Research Analytics

Publicista freelance

Freelance

Mar 2018 - Oct 2022 (4 years 7 months)

Generated content for two social media accounts achieving high engagement. Conducted brand research to develop visual identities aligned with each client's profile.

Content Creation Social Media Brand Research Visual Identity

Encargado de comunicación

Restobar Cardinal Norte

Jun 2019 - Mar 2020 (9 months)

Defined brand identity and worked with a graphic designer on visual implementation. Managed social media and organized radio advertising campaigns for local audiences.

Brand Identity Social Media Management Advertising Campaigns Graphic Design Collaboration