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Masuda Imran Ahmad

@masuda

PhD candidate in Instructional Technology | Expert in instructional design, EdTech, AR apps, Articulate 360, Moodle LMS, and data analysis.

Pakistan

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What I'm looking for

I seek roles focused on designing evidence-based digital learning and AR experiences, leading cross-functional teams, and scaling LMS-driven data-informed instructional products.

I am a researcher and instructional design specialist with a strong background in education technology and digital learning innovation. Currently pursuing a PhD at Middle East Technical University (Ankara), my research focuses on integrating Augmented Reality into English language learning at the primary school level. Alongside my research, I have authored interactive courses, including Statistical Analysis of Data for Researchers (Rise 360) and IoT for Everyone (Coursera/HEC Pakistan), designed to enhance accessibility and learner engagement.

As Product Owner for AR English and YMT, I led multidisciplinary teams to design and deliver educational apps for English and Turkish language learning, from concept through evaluation. I also bring leadership experience as Primary Section Head at Qadir Nagar High School, where I managed academic standards, teacher development, and Moodle LMS implementation.

My core skills include ADDIE methodology, instructional design, Moodle LMS management, Rise 360, AR/VR applications, and data analysis with SPSS, Excel, and Power BI. I have also worked with a range of image/video editing and AI tools to enhance content delivery.

Passionate about merging pedagogy with technology, I aim to design impactful, learner-centered solutions for global education systems. My interests include EdTech product development, curriculum innovation, learning analytics, and advancing research in technology-enhanced learning.

Experience

Work history, roles, and key accomplishments

Product Owner – AR English

AR English

Sep 2024 - Apr 2025 (7 months)

Designed and led development of an AR book app for English learning, conducted evaluations with teachers and students, and analyzed learning outcomes to improve instructional effectiveness.

Instructional Design Team Leadership Trello PixVerse.Ai User Testing

Product Owner – YMT

YMT

Nov 2022 - Apr 2025 (2 years 5 months)

Led development and end-to-end delivery of an educational app for foreigners learning Turkish, managing a multidisciplinary team and coordinating product milestones.

Product Ownership Project Management Instructional Design Team Management App Development

Primary Section Head

Qadir Nagar High School

Nov 2015 - Mar 2021 (5 years 4 months)

Managed teaching standards and staff, oversaw Moodle LMS resource uploads and reporting, and analyzed student engagement and assessment data to inform interventions.

Educational Leadership Moodle Data Analysis Curriculum Design Student Assessment Data

Senior Business Analyst

Uraan Software Solutions

Sep 2008 - May 2011 (2 years 8 months)

Supervised web application development lifecycle, liaised with clients, and delivered final product demos to international clients, ensuring requirements alignment and successful deployment.

Business Analysis Requirements Gathering Web Applications Project Coordination Product Demos Stakeholder Management

Oracle Developer & Technical Writer

Millat Equipment Ltd.

Nov 2007 - Sep 2008 (10 months)

Maintained ERP modules (Purchase & Sales) in Oracle and authored technical documentation, manuals, and workflows to support system use and maintenance.

ERP Technical Writing ERP Maintenance Documentation Business Processes SQL User Training

Education

Degrees, certifications, and relevant coursework

Middle East Technical University

Doctor of Philosophy, Computer Education & Instructional Technology

2021 -

Activities and societies: Conducted experimental studies, built dashboards/reports, collaborated with teachers on AI-supported content.

PhD candidate researching integration of Augmented Reality in primary English curriculum with experimental studies and SPSS-based analysis; expected completion Dec 2025.