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Marwa CHERIFIMC
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Marwa CHERIFI

@marwacherifi

Digital Marketing and Communications Assistant who created FRMF’s national team jersey and marketing content.

Morocco
Message

At Fédération Royale Marocaine de Football (FRMF), I created communication materials, designed a jersey for Morocco’s national team, and collaborated with Coca Cola on footballer illustrations for cans.

At Agence Marocaine pour l'Eficacité Énergétique (AMEE), I completed an internship as an Infographiste in the Marketing and Communication services. I created communication materials in line with the brand guidelines and worked on access to AMEE’s e-learning training.

My internships have also included creating an Instagram account and communication materials at Agence de Communication Digitale LIBRABUZZ, and working on digital communications, social media, and advertising campaigns at Lion Academy.

Experience

Work history, roles, and key accomplishments

LA

Responsable Communication Digitale et Stratégie Marketing

Lion Academy

Apr 2026 - May 2026 (1 month)

Developed and implemented the company's digital communication strategy, managed social media, and created engaging content including posts, videos, and sponsored campaigns. Planned and launched marketing campaigns to attract new clients and optimized Facebook Ads, Instagram Ads, and Google Ads.

FF

Designer / Infographiste / Evénementiel

Fédération Royale Marocaine de Football (FRMF)

Jul 2021 - Sep 2021 (2 months)

Created various communication materials, designed mascots for the Moroccan women's team, and created the national team jersey. Collaborated with Coca Cola on illustrations of footballers for cans.

Education

Degrees, certifications, and relevant coursework

II

Institute for Leadership & Communication Studies (ILCS)

Master, Communication and Marketing

2020 - 2023

Pursued a Master's in Communication and Marketing from 2021 to 2023, preceded by a Licence in the same field from 2020 to 2021.

LL

Lycée Qualifiant AL LAYMOUN

BTS, Art and Industrial Graphics

2018 - 2020

Completed a BTS in Art and Industrial Graphics from 2018 to 2020.

LL

Lycée Qualifiant AL LAYMOUN

Baccalauréat, Applied Arts

2017 - 2018

Earned a Baccalauréat in Applied Arts in 2018.

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