Mahmoud Ahmed Abdel Moniem

Campaign films, ads, AI photoshoots and social content for brands, directed start to finish, with a team of specialists on each discipline.
Winner, Samsung AI competition, 2026.

• Wrote, generated and edited vertical drama and episodic short-form series (9:16 reels) for mobile-first social
• Built hooks in the first seconds and cliffhangers that carry viewers into the next episode
• Full pipeline

Ran social media for the Modio webapp, which runs brand and fashion campaigns without a shoot, as a one-person team.
• Every post from idea to publish: concept, scriptwriting, production, editing, sound design and posting
• Planned the monthly content calendar and the B2B social plan
• Storyboarded and shot-listed every video before production, then delivered it on the calendar's timeline

Led motion design output across campaigns and brand content.
• Directed the design and motion team from brief and review through to delivery
• Brought generative AI into the team's workflow for motion, video and campaign visuals
• Storyboarded and shot-listed campaign pieces with the team, and set the production timelines and milestones for every project

Part-time brand and creative lead for an activewear brand ahead of launch.
• Wrote the brand foundation and positioning report: target segment, competitive set, price tier and distribution
• Delivered the full identity system and branding proposal
• Planned the launch roadmap across suppliers, sampling, website, content and production
• Set the launch timeline and milestones, and planned the launc

Founded and built the Rudeboys streetwear brand end to end.
• Concept and identity through fabric sourcing, factory sampling, quality control and packaging
• Wrote, shot, edited and voiced content across TikTok, Instagram and YouTube: 288,000+ views
• Launched the e-commerce store and ran media buying and performance tracking
• Scripted, storyboarded and shot-listed every video before shooting, fr

Built the Rudeboys brand end to end and ran growth work for brands. Where the video work started.
• Ran each client project from brief to delivery: timelines, revision rounds and final sign-off

Started in high school in 2016 with logos and image edits. Grew into identity, social content and video edits for agencies and direct clients, plus WordPress websites and Shopify builds.

Grade 9, British curriculum, before moving to the Cambridge IGCSE track at El Rowad College.

Faculty of Business Administration, Economics and Political Science.

British Cambridge IGCSE track. Designing and editing right through school: Photoshop, Canva and school projects, before any of it was a job.