At Lucio, I built the brand identity and a cross-platform design system for a legal-AI platform, spanning web, desktop, add-ins, and mobile. I also designed marketing materials, onboarding flows, and product marketing surfaces.
I interviewed legal professionals to understand their workflows, pain points, and data security concerns. I shaped AI experiences to make complex capabilities feel intuitive, transparent, and reliable.
At Pratilipi, I directed the visual language for comics and motion content and helped shape how readers discover and experience stories. I redesigned production workflows to enable 4x faster content delivery without compromising quality.
At Articled, I designed and launched an Android app for anonymous emotional storytelling. It reached 1,000 organic installs with 70% retention and around one-hour average sessions.
